Commonwealth Coat of Arms of Australia

 

Public Health (Tobacco and Other Products) Regulations 2024

I, General the Honourable David Hurley AC DSC (Retd), GovernorGeneral of the Commonwealth of Australia, acting with the advice of the Federal Executive Council, make the following regulations.

Dated   14 March 2024

David Hurley

GovernorGeneral

By His Excellency’s Command

Mark Butler

Minister for Health and Aged Care

 

 

 

 

Contents

Chapter 1—Introduction

Part 1.1—Preliminary

1 Name

2 Commencement

3 Authority

4 Simplified outline of this instrument

5 Definitions

Part 1.2—Interpretation

6 References to surfaces of cigarette packs and cigarette cartons

7 References to certain kinds of retail packaging of tobacco products

8 Removability of adhesive labels on retail packaging of tobacco products

Part 1.3—Prescribed amounts of tobacco products

9 Purpose of this Part

10 Prescribed amount—rebuttable presumption of offer for retail sale

11 Prescribed amount—exception for possession by individual for personal use

Part 1.4—Temporary exemption under the TransTasman Mutual Recognition Act 1997

12 Temporary exemption under the TransTasman Mutual Recognition Act 1997

Chapter 2—Advertisements—permitted publications

Part 2.1—Introduction

13 Simplified outline of this Chapter

Part 2.2—Tobacco advertisements—permitted publications for online point of sale

14 Purpose of this Part

15 Scope of this Part

16 Online tobacco advertisements—webpage requirements

17 Display of online tobacco advertisement warnings

18 Online tobacco advertisement warnings—Secretary may approve file containing images

19 Online tobacco advertisements—website requirements

20 Online tobacco advertisements—prohibited matters

21 Information to be in English etc.

Part 2.3—Ecigarette advertisements—permitted publications for online point of sale

22 Purpose of this Part

23 Scope of this Part

24 Online ecigarette advertisements—webpage requirements

25 Display of online ecigarette advertisement message

26 Online ecigarette advertisement message—Secretary may approve file containing image

27 Online ecigarette advertisements—website requirements

28 Online ecigarette advertisements—prohibited information

29 Information to be in English etc.

Chapter 3—Tobacco product requirements

Part 3.1—Introduction

30 Simplified outline of this Chapter

Part 3.2—Plain packaging—physical features

31 Purpose of this Part

32 Physical features of retail packaging—general

33 Physical features of cigarette packs—dimensions

34 Physical features of cigarette cartons

35 Physical features of lining of primary packaging of tobacco products

36 Physical features of cigar tubes

37 Physical features of primary packaging of loose processed tobacco

38 Physical features of primary packaging of other tobacco products

39 Resealing tobacco products

40 Windows in packaging prohibited

41 No voids, spacers or fillers etc.

Part 3.3—Plain packaging—colour and finish

42 Purpose of this Part

43 Colour and finish of retail packaging

Part 3.4—Plain packaging—standardisation

44 Purpose of this Part

45 Standardised retail packaging—cigarettes

46 Standardised retail packaging—cigarette cartons

47 Standardised retail packaging—filtered and little cigars

48 Standardised retail packaging—loose processed tobacco

Part 3.5—Plain packaging—permitted marks

49 Purpose of this Part

50 Plain packaging—permitted marks generally

51 Permitted marks—origin marks

52 Permitted marks—AQS marks

53 Permitted marks—calibration marks

54 Permitted marks—primary packaging track and trace identifiers

55 Permitted marks—secondary packaging track and trace identifiers

56 Permitted marks—compliance with laws

Part 3.6—Plain packaging—brand names and variant names

57 Purpose of this Part

58 Retail packaging of cigarettes—brand names and variant names

59 Appearance of names on retail packaging of cigarettes

60 Appearance of names on other retail packaging

61 Location of names on cigar tubes

62 Location of names on other retail packaging

Part 3.7—Plain packaging—health warnings

Division 1—Preliminary

63 Purpose of this Part

64 Key concepts relating to health warnings

65 Secretary may approve file containing images for health warnings

Division 2—Displaying health warnings on retail packaging

66 Display of health warnings on retail packaging of tobacco products

67 Health warnings to be displayed equally

68 Health warnings not to be obscured etc.

69 Health warnings not to be distorted

70 How health warnings are to be applied to retail packaging

71 Transparent wrappers

Division 3—Displaying health warnings on outer surfaces

Subdivision A—General rules

72 Display of health warnings on outer surfaces of retail packaging of tobacco products

Subdivision B—Front outer surfaces

73 Front outer surface of cigarette packs and general vertical retail packaging

74 Front outer surface of general horizontal retail packaging

75 Front outer surface of small cylinders

76 Front outer surface of cigar tubes

Subdivision C—Back outer surfaces

77 Back outer surface of cigarette packs and cigarette cartons

78 Back outer surface of pouches

79 Back outer surface of large cylinders

80 Back outer surface of small cylinders

81 Back outer surface of retail packaging for cigars (other than cigar tubes) and other general retail packaging

Subdivision D—Other surfaces

82 Side outer surface of cigarette packs

83 Side outer surface of cigarette cartons

84 Side outer surface of other retail packaging

85 Hidden flap of pouches

86 Base of large cylinder

Part 3.8—Plain packaging—mandatory markings

87 Purpose of this Part

88 Scope—exception for certain retail packaging of single cigars

89 Mandatory marking—country of origin statement

90 Mandatory marking—manufacturer’s date mark

91 Mandatory marking—measurement marks

92 Mandatory marking—trade description

93 Mandatory marking—bar code

94 Mandatory marking—fire risk statement

95 Mandatory marking—name and address

96 Mandatory marking—consumer contact telephone number

Part 3.9—Plain packaging—wrappers

97 Purpose of this Part

98 Basic requirements for wrappers

99 Mark on wrapper to conceal bar codes

100 Tear strips on wrappers

Part 3.10—Plain packaging—inserts (other than health promotion inserts) and onserts

Division 1—Preliminary

101 Purpose of this Part

Division 2—Permitted inserts and onserts

102 Inserts to avoid damage to tobacco products

103 Adhesive labels

Part 3.11—Plain packaging—health promotion inserts

Division 1—Preliminary

104 Purpose of this Part

105 Definition of health promotion insert

106 Secretary may approve file containing images for health promotion inserts

Division 2—Including health promotion inserts in retail packaging

107 Including health promotion inserts in retail packaging of tobacco products

108 Health promotion inserts to be included equally

109 Health promotion inserts not to be obscured, folded etc.

110 Images on health promotion inserts

111 Placement of health promotion inserts

112 Technical requirements for health promotion inserts

Part 3.12—Tobacco products—appearance, physical features and contents

Division 1—Appearance and physical features requirements

113 Purpose of this Division

114 Alphanumeric code on cigarettes

115 Appearance of cigars

116 Appearance of bidis

117 Paper casing for cigarettes

118 Lowered permeability bands

119 Standardised cigarette dimensions

120 Filter tips

Division 2—Content requirements

121 Tobacco products—prohibited ingredients

122 Tobacco products—permitted ingredients

123 Tobacco products—prohibited devices

Part 3.13—Tobacco products—standards

124 Purpose of this Part

125 Cigarettes—performance requirements

126 Cigarettes—testing requirements

Chapter 4—Reporting and information disclosure

Part 4.1—Introduction

127 Simplified outline of this Chapter

Part 4.2—Information to be included in reports

128 Purpose of this Part

129 Tobacco product volumes report—scope

130 Tobacco product volumes report—product information

131 Tobacco product volumes report—distribution information

132 Publication of reports—matters to which Minister must have regard

Schedule 1—Online tobacco advertisement warnings

Schedule 2—Health warning series—cigarettes and tobacco products other than cigars, pipe tobacco, shisha tobacco and bidis

Schedule 3—Health warning series—cigars packaged in cigar tubes

Schedule 4—Health warning series—cigars other than those packaged in cigar tubes

Schedule 5—Health warning series—pipe tobacco

Schedule 6—Health warning series—shisha tobacco

Schedule 7—Health warning series—bidis

Schedule 8—Health promotion inserts—cigarettes and loose tobacco products

Schedule 9—Online ecigarette advertisement message

Chapter 1Introduction

Part 1.1Preliminary

 

1  Name

  This instrument is the Public Health (Tobacco and Other Products) Regulations 2024.

2  Commencement

 (1) Each provision of this instrument specified in column 1 of the table commences, or is taken to have commenced, in accordance with column 2 of the table. Any other statement in column 2 has effect according to its terms.

 

Commencement information

Column 1

Column 2

Column 3

Provisions

Commencement

Date/Details

1.  The whole of this instrument

The later of:

(a) the start of the day after this instrument is registered; and

(b) immediately after the commencement of section 3 of the Public Health (Tobacco and Other Products) Act 2023.

1 April 2024 (paragraph (b) applies)

Note: This table relates only to the provisions of this instrument as originally made. It will not be amended to deal with any later amendments of this instrument.

 (2) Any information in column 3 of the table is not part of this instrument. Information may be inserted in this column, or information in it may be edited, in any published version of this instrument.

3  Authority

  This instrument is made under the Public Health (Tobacco and Other Products) Act 2023.

4  Simplified outline of this instrument

The Public Health (Tobacco and Other Products) Act 2023 regulates the advertising and presentation of tobacco and ecigarette products in order to discourage the use of such products and protect and improve public health.

This instrument supports the Act by prescribing various details for the purposes of the Act. Many of the details are relevant to determining whether a person has committed an offence, or is liable to a civil penalty, under the Act.

Chapter 2 sets out requirements for tobacco advertisements and ecigarette advertisements that are available on, or accessible using, the internet.

Chapter 3 contains detailed tobacco product requirements for the purposes of Part 3.3 of the Act. The health warnings in Schedules 2 to 7, and the health promotion inserts in Schedule 8, are part of these tobacco product requirements.

Chapter 4 sets out further details about information that must be included in reports given to the Secretary under the Act. It also prescribes matters to which the Minister must have regard in deciding whether to publish a report, or part of a report.

5  Definitions

Note: A number of expressions used in this instrument are defined in the Act, including the following:

(a) brand name;

(b) cigar;

(c) cigarette;

(d) regulated tobacco item;

(e) retail packaging;

(f) tobacco product;

(g) variant name.

  In this instrument:

Act means the Public Health (Tobacco and Other Products) Act 2023.

age restriction warning means:

 (a) for ecigarette products—a warning stating that:

 (i) it is illegal to sell ecigarette products to a person under 18; and

 (ii) it is illegal to purchase an ecigarette product for use by a person under 18; and

 (b) for tobacco products—a warning stating that:

 (i) it is illegal to sell tobacco products to a person under 18; and

 (ii) it is illegal to purchase a tobacco product for use by a person under 18.

AQS mark has the same meaning as in the National Trade Measurement Regulations 2009.

AS 4830—2007 means Australian Standard AS 48302007, Determination of the extinction propensity of cigarettes as existing at the commencement of this instrument.

Note: AS 48302007 could in 2024 be purchased from SAI Global’s website (https://www.saiglobal.com). The Department of Health and Aged Care can make a copy of the standard available for viewing at one of its offices, subject to licensing conditions.

bar code means a mark containing information about a product in the form of a series of numbers and bars of varying thickness designed to be read by an optical scanner.

bidi means a tobacco product for smoking, not enclosed in paper, commonly known as a bidi.

calibration mark means a mark used only for the purpose of the automated manufacture of the retail packaging of tobacco products.

Example: A mark used for the calibration of printer colours in the manufacture of retail packaging.

cigarette carton means any container for retail sale that contains smaller containers in which cigarettes are directly placed.

Note 1: An example of a smaller container is a cigarette pack.

Note 2: A cigarette carton is an example of secondary packaging of a tobacco product.

cigarette pack means any container for retail sale in which cigarettes are directly placed.

Note: A cigarette pack is an example of primary packaging of a tobacco product.

cigar tube means a tube for packaging a single cigar.

country of origin statement: see subsection 89(2).

fire risk statement: see subsection 94(1).

fulllength burn has the same meaning as in AS 48302007.

health promotion insert: see section 105.

health warning: see subsection 64(1).

health warning series: see subsection 64(2).

horizontal, in relation to the retail packaging of tobacco products: see subsection 7(3).

inner surface, in relation to the retail packaging of a tobacco product, means a surface of the packaging that is not an outer surface.

large cylinder means retail packaging of a tobacco product that is:

 (a) a cylindrical container; and

 (b) at least 41 mm in height.

lowered permeability band, in relation to a cigarette, means a concentric band of paper or other material that is included in, or applied to, cigarette paper in order to inhibit the burning of the cigarette.

machinereadable code means an optical code representing data in a form that is readable only with the aid of an optical scanner.

mandatory marking: see subsection 87(3).

measurement mark: see subsection 91(1).

online ecigarette advertisement message means the combined image and age restriction warning for ecigarette products set out in Schedule 9.

online tobacco advertisement warning means each combined health warning and age restriction warning for tobacco products set out in Schedule 1.

origin mark: see subsection 51(1).

outer surface, in relation to the retail packaging of a tobacco product, means a surface of the packaging described as an outer surface in subsection 72(1).

pouch means primary packaging of a tobacco product that:

 (a) is made from flexible material; and

 (b) takes the form of a rectangular pocket with a flap that covers the opening.

primary packaging of a tobacco product means retail packaging of the tobacco product within the meaning of paragraph (a) of the definition of retail packaging in section 71 of the Act.

primary packaging track and trace identifier means a unique identifier that:

 (a) appears on the primary packaging of a tobacco product; and

 (b) is of a kind referred to in Article 6 or 10 of the Commission Implementing Regulation (EU) 2018/574 of 15 December 2017, as existing at the commencement of this instrument.

Note: The Regulation could in 2024 be viewed on the European Union website (https://europa.eu).

quarter means a period of 3 months beginning on 1 January, 1 April, 1 July or 1 October.

secondary packaging of a tobacco product means retail packaging of the tobacco product within the meaning of paragraph (b) of the definition of retail packaging in section 71 of the Act.

secondary packaging track and trace identifier means a unique identifier that:

 (a) appears on the secondary packaging of a tobacco product; and

 (b) is of a kind referred to in Article 6 or 10 of the Commission Implementing Regulation (EU) 2018/574 of 15 December 2017, as existing at the commencement of this instrument.

Note: The Regulation could in 2024 be viewed on the European Union website (https://europa.eu).

small cylinder means retail packaging of a tobacco product that is:

 (a) a cylindrical container; and

 (b) less than 41 mm in height.

square, in relation to the retail packaging of tobacco products: see subsection 7(4).

tear strip means a line of plastic incorporated into a plastic or other wrapper, to enable the wrapper to be opened easily, but does not include any part of the wrapper that is removed with the tear strip when the wrapper is opened.

trade description means any trade description that is required to appear on the retail packaging of a tobacco product by regulations made under the Commerce (Trade Descriptions) Act 1905.

vertical, in relation to the retail packaging of tobacco products: see subsection 7(2).

Part 1.2Interpretation

 

6  References to surfaces of cigarette packs and cigarette cartons

Surfaces of cigarette packs

 (1) A reference in this instrument to an outer surface of a cigarette pack (such as the front outer surface) is a reference to all of that outer surface, including the part of that outer surface that forms part of the fliptop lid.

Surfaces of cigarette cartons

 (2) If a cigarette carton has one or more flaps with surfaces that become visible only when the carton is opened, those surfaces are taken to be inner surfaces of the carton.

7  References to certain kinds of retail packaging of tobacco products

Cylinders

 (1) A reference in this instrument to a cylinder or a cylindrical container includes a container that is, in one plane, elliptical, rather than circular, in crosssection.

Vertical retail packaging

 (2) Retail packaging of tobacco products is vertical if, when the brand name on the front outer surface is read, the longest edge of that outer surface is vertical.

Horizontal retail packaging

 (3) Retail packaging of tobacco products is horizontal if, when the brand name on the front outer surface is read, the longest edge of that outer surface is horizontal.

Square retail packaging

 (4) Retail packaging of tobacco products is square if, when the brand name on the front outer surface is read, the edges of the outer surface are the same dimensions.

8  Removability of adhesive labels on retail packaging of tobacco products

  For the purposes of this instrument, an adhesive label attached to the retail packaging of tobacco products is easily removable if:

 (a) it is not likely to stay attached during the expected life of the retail packaging; or

 (b) it can be removed without damaging the label or the retail packaging.

Part 1.3Prescribed amounts of tobacco products

 

9  Purpose of this Part

  This Part prescribes amounts, in relation to tobacco products, for the purposes of the following provisions of the Act:

 (a) paragraph 17(b) (about when a tobacco product is presumed to be offered for retail sale);

 (b) paragraph 96(3)(b) (about the personal use exception for an individual’s possession of tobacco products in noncompliant retail packaging);

 (c) paragraph 110(3)(b) (about the personal use exception for an individual’s possession of tobacco products in noncompliant retail packaging obtained from a constitutional corporation).

10  Prescribed amount—rebuttable presumption of offer for retail sale

  For the purpose of paragraph 17(b) of the Act, the amount prescribed is:

 (a) for cigarettes—50 cigarettes; and

 (b) for tobacco products other than cigarettes—50 grams.

11  Prescribed amount—exception for possession by individual for personal use

  For the purposes of paragraphs 96(3)(b) and 110(3)(b) of the Act, the amount prescribed is:

 (a) for cigarettes—500 cigarettes; and

 (b) for tobacco products other than cigarettes—500 grams.

Part 1.4Temporary exemption under the TransTasman Mutual Recognition Act 1997

 

12  Temporary exemption under the TransTasman Mutual Recognition Act 1997

  For the purposes of subsection 185(8) of the Act, on and from the commencement of this instrument, the Act is exempt from the operation of the TransTasman Mutual Recognition Act 1997.

Note: The exemption operates for a period of up to 12 months (see subsection 46(4) of the TransTasman Mutual Recognition Act 1997).

Chapter 2Advertisements—permitted publications

Part 2.1Introduction

 

13  Simplified outline of this Chapter

The Act permits the publication of tobacco advertisements and ecigarette advertisements having an online point of sale in certain circumstances.

If there is no applicable State or Territory law, the Act allows the regulations to prescribe the matters with which such advertisements need to comply for publication to be permitted. This Chapter sets out those matters.

Part 2.2Tobacco advertisements—permitted publications for online point of sale

 

14  Purpose of this Part

  This Part prescribes matters in relation to the publication of a tobacco advertisement that is available on, or accessible using, the internet for the purposes of paragraph 32(3)(e) of the Act.

15  Scope of this Part

  This Part prescribes matters in relation to:

 (a) a webpage:

 (i) on which a tobacco advertisement is displayed; or

 (ii) that provides a facility to purchase regulated tobacco items; and

 (b) the website on which such a webpage appears.

16  Online tobacco advertisements—webpage requirements

Basic requirements

 (1) A webpage on which a tobacco advertisement is displayed must:

 (a) contain a text list (the price board) of the regulated tobacco items advertised on the webpage; and

 (b) use only black text on a white background in the price board; and

 (c) display product information for the items in the price board in a standardised layout and format, using the same sans serif typeface and font size; and

 (d) for each item that is a tobacco product—include only the information permitted by subsection (2); and

 (e) include the statement ‘Product prices include all taxes’.

Permitted information about tobacco products

 (2) The price board may include the following information for each tobacco product being advertised:

 (a) the brand name and variant name (if any) of the product;

 (b) the price of the product (inclusive of all taxes);

 (c) the package size or mass of the product;

 (d) a country of origin statement in the format required by subsection 89(1);

 (e) an item number or code for the product;

 (f) information about any other charges payable in relation to the sale of the product.

17  Display of online tobacco advertisement warnings

 (1) A webpage:

 (a) on which a tobacco advertisement is displayed; or

 (b) that provides a facility to purchase regulated tobacco items;

must display the online tobacco advertisement warnings in a prominent position at the top of the webpage.

 (2) The online tobacco advertisement warnings must be displayed using either of the following methods:

 (a) a static display that clearly displays, during each quarter of the year, the warning required by Schedule 1 for that quarter;

 (b) a dynamic display, in which each warning in Schedule 1 is clearly displayed in the sequence appearing in that Schedule for a period between 15 and 30 seconds.

 (3) The online tobacco advertisement warnings must be fixed in place so that they are clearly visible at all times to a person accessing the webpage.

 (4) The online tobacco advertisement warnings must:

 (a) be legible and undistorted; and

 (b) be scaled to suit the device on which they are viewed; and

 (c) not be collapsible.

 (5) The online tobacco advertisement warnings must not contain any link that allows access to any other webpage.

Note: A webpage that provides a facility for the purchase of both regulated tobacco items and ecigarette products must comply with this section (see subsection 25(2)).

18  Online tobacco advertisement warnings—Secretary may approve file containing images

 (1) The Secretary may approve one or more electronic files containing images for use in displaying the online tobacco advertisement warnings for the purposes of this Part.

 (2) If such a file has been approved, the online tobacco advertisement warnings that are displayed on a webpage must:

 (a) be sourced from the file; and

 (b) use the image aspect ratios in the file for each image; and

 (c) contain the alternativetext in the file for each image.

 (3) The Secretary must make a file approved under subsection (1) available to a person on request, free of charge, if the Secretary is reasonably satisfied that the person is involved in the retail sale of regulated tobacco items using the internet.

19  Online tobacco advertisements—website requirements

Age verification

 (1) The website must include an age verification system that limits access to the website to a person who is at least 18.

Geoblocking of certain purchasers

 (2) The website must include a facility that prevents the purchase of a tobacco product by a person located in a State or Territory in which the law of that State or Territory prohibits the purchase of tobacco products using the internet.

 (3) Subsection (2) applies regardless of the location of the person who:

 (a) publishes the tobacco advertisement; or

 (b) hosts the website on which the tobacco advertisement is published.

20  Online tobacco advertisements—prohibited matters

 (1) The website must not:

 (a) contain any information about regulated tobacco items that is not required or permitted under the Act or this instrument; or

 (b) invite or allow bids or offers for the sale of tobacco products; or

 (c) include an ecigarette advertisement on the same webpage on which a tobacco advertisement is displayed.

 (2) To avoid doubt, the website must not include any of the following:

 (a) prohibited terms;

 (b) words or images that entice, or are intended to entice, a person to purchase a regulated tobacco item;

 (c) words that directly or by implication contradict, qualify or modify a health warning or a health promotion insert;

 (d) images of regulated tobacco items;

 (e) more than one price for each regulated tobacco item;

 (f) content that promotes another website that:

 (i) contains a tobacco advertisement; or

 (ii) solicits internet traffic to a tobacco advertisement.

Note: For the purposes of paragraph (2)(b), examples of words that entice a person to purchase a regulated tobacco item include, but are not limited to, the following:

(a) cheap;

(b) discount;

(c) bulk savings;

(d) buy one, get one free;

(e) tax free.

21  Information to be in English etc.

 (1) All information that is required or permitted by this Part to be included on a website must be:

 (a) legible; and

 (b) in English; and

 (c) in an undistorted form.

 (2) Nothing in subsection (1) prohibits the inclusion of the information in additional languages.

Part 2.3Ecigarette advertisements—permitted publications for online point of sale

 

22  Purpose of this Part

  This Part prescribes matters in relation to the publication of an ecigarette advertisement that is available on, or accessible using, the internet for the purposes of paragraph 58(3)(e) of the Act.

23  Scope of this Part

  This Part prescribes matters in relation to:

 (a) a webpage:

 (i) on which an ecigarette advertisement is displayed; or

 (ii) that provides a facility to purchase ecigarette products; and

 (b) the website on which such a webpage appears.

24  Online ecigarette advertisements—webpage requirements

Basic requirements

 (1) A webpage on which an ecigarette advertisement is displayed must:

 (a) contain a text list (the price board) of the ecigarette products advertised on the webpage; and

 (b) use only black text on a white background in the price board; and

 (c) display ecigarette product information in the price board in a standardised layout and format, using the same sans serif typeface and font size; and

 (d) for each ecigarette product, include only the information permitted by subsection (2); and

 (e) include the statement ‘Product prices include all taxes’.

Permitted information about ecigarette products

 (2) The price board may include the following information for each ecigarette product being advertised:

 (a) the name of the product;

 (b) the price of the product (inclusive of all taxes);

 (c) the package size or mass of the product;

 (d) the name of the country of origin of the product;

 (e) an item number or code for the product;

 (f) information about any other charges payable in relation to the sale of the product.

25  Display of online ecigarette advertisement message

 (1) A webpage:

 (a) on which an ecigarette advertisement is displayed; or

 (b) that provides a facility to purchase ecigarette products (but not tobacco products);

must display the online ecigarette advertisement message in a prominent position at the top of the webpage.

Note: For the online ecigarette advertisement message, see Schedule 9.

 (2) A webpage that provides a facility to purchase both regulated tobacco items and ecigarette products must comply with the requirements of section 17.

 (3) The online ecigarette advertisement message must be a static display that is fixed in place so that it is clearly visible at all times to a person accessing the webpage.

 (4) The online ecigarette advertisement message must:

 (a) be legible and undistorted; and

 (b) be scaled to suit the device on which it is viewed; and

 (c) not be collapsible.

 (5) The online ecigarette advertisement message must not contain any link that allows access to any other webpage.

26  Online ecigarette advertisement message—Secretary may approve file containing image

 (1) The Secretary may approve an electronic file containing an image for use in displaying the online ecigarette advertisement message for the purposes of this Part.

 (2) If such a file has been approved, the online ecigarette advertisement message that is displayed on a webpage must:

 (a) be sourced from the file; and

 (b) use the image aspect ratio in the file for the image; and

 (c) contain the alternativetext in the file for the image.

 (3) The Secretary must make a file approved under subsection (1) available to a person on request, free of charge, if the Secretary is reasonably satisfied that the person is involved in the retail sale of ecigarette products using the internet.

27  Online ecigarette advertisements—website requirements

Age verification

 (1) The website must include an age verification system that limits access to the website to a person who is at least 18.

Geoblocking of certain purchasers

 (2) The website must include a facility that prevents the purchase of an ecigarette product by a person located in a State or Territory in which the law of that State or Territory prohibits the purchase of ecigarette products using the internet.

 (3) Subsection (2) applies regardless of the location of the person who:

 (a) publishes the ecigarette advertisement; or

 (b) hosts the website on which the ecigarette advertisement is published.

28  Online ecigarette advertisements—prohibited information

 (1) The website must not:

 (a) invite or allow bids or offers for the sale of ecigarette products; or

 (b) include a tobacco advertisement on the same webpage on which an ecigarette advertisement is displayed.

 (2) To avoid doubt, the website must not include any of the following:

 (a) words or images that entice, or are intended to entice, a person to purchase an ecigarette product;

 (b) images of ecigarette products;

 (c) more than one price for each ecigarette product;

 (d) content that promotes another website that:

 (i) contains an ecigarette advertisement; or

 (ii) solicits internet traffic to an ecigarette advertisement.

Note: For the purposes of paragraph (2)(a), examples of words that entice a person to purchase an ecigarette product include, but are not limited to, the following:

(a) cheap;

(b) discount;

(c) bulk savings;

(d) buy one, get one free;

(e) tax free.

29  Information to be in English etc.

 (1) All information that is required or permitted by this Part to be included on a website must be:

 (a) legible; and

 (b) in English; and

 (c) in an undistorted form.

 (2) Nothing in subsection (1) prohibits the inclusion of the information in additional languages.

Chapter 3Tobacco product requirements

Part 3.1Introduction

 

30  Simplified outline of this Chapter

Under Parts 3.4 and 3.5 of the Act, a person may commit an offence, or be liable to a civil penalty, if the person contravenes a tobacco product requirement in certain circumstances.

This Chapter prescribes the detail of certain tobacco product requirements for the purposes of the Act.

The tobacco product requirements are requirements about the retail packaging of tobacco products, as well as tobacco products themselves. The requirements deal with such matters as the following:

 (a) the physical features, colour and finish of retail packaging;

 (b) the standardisation of retail packaging;

 (c) the markings that must appear, or which may appear, on retail packaging;

 (d) the display of health warnings on retail packaging;

 (e) the inclusion of health promotion inserts in retail packaging;

 (f) the appearance, physical features and contents of tobacco products;

 (g) standards for tobacco products.

Part 3.2Plain packaging—physical features

 

31  Purpose of this Part

  This Part prescribes matters in relation to the physical features of the retail packaging of tobacco products for the purposes of section 74 of the Act.

32  Physical features of retail packaging—general

Retail packaging of all tobacco products

 (1) The retail packaging of all tobacco products must comply with the following requirements:

 (a) the outer surfaces and inner surfaces of the packaging must not have any decorative ridges, etching, embossing, debossing, bulges or other irregularities of shape or texture, or any other embellishments, except as permitted by this instrument;

 (b) any glues or other adhesives used in manufacturing the packaging must be transparent and not coloured.

Cigarette packs and cigarette cartons

 (2) A cigarette pack or cigarette carton must also comply with the following requirements:

 (a) the pack or carton must be:

 (i) rigid; and

 (ii) made only of cardboard (subject to paragraph (1)(b));

 (b) when the pack or carton is closed:

 (i) each outer surface of the pack or carton must be rectangular; and

 (ii) the surfaces of the pack or carton must meet at 90 degree angles;

 (c) all edges of the pack or carton must be rigid, straight and not rounded, bevelled or otherwise shaped or embellished in any way, other than as permitted by this instrument.

Additional requirements for cigarette packs

 (3) A cigarette pack must also comply with the following requirements:

 (a) the only opening to the pack must be a fliptop lid which must:

 (i) be hinged only at the back of the pack; and

 (ii) have straight edges;

  and neither the lid, nor the edges of the lid, may be rounded, bevelled or otherwise shaped or embellished in any way;

 (b) the inside lip of the cigarette pack must have straight edges, other than corners which may be rounded, and neither the lip, nor the edges of the lip, may be bevelled or otherwise shaped or embellished in any way.

Note: There are rules about linings of primary packaging (such as cigarette packs) in sections 35 and 43.

33  Physical features of cigarette packs—dimensions

  The dimensions of a cigarette pack, when the fliptop lid is closed, must comply with the following requirements:

 (a) height—at least 85 mm but not more than 90 mm;

 (b) width—at least 55 mm but not more than 60 mm;

 (c) depth—at least 20 mm but not more than 24 mm.

34  Physical features of cigarette cartons

  A cigarette carton may include a perforated strip for opening the carton that leaves serrations on the edge of a surface of the carton when the carton is opened.

35  Physical features of lining of primary packaging of tobacco products

Certain linings permitted

 (1) The primary packaging of a tobacco product may contain a lining that complies with this section.

Lining requirements

 (2) The lining must not be textured, except for texturing comprising small dots or squares embossed over the entire surface of the lining that are necessary for:

 (a) the automated manufacture of the packaging; or

 (b) placing tobacco products into the packaging.

 (3) If the lining is embossed as permitted by subsection (2), the dots or squares embossed into the lining must be:

 (a) equidistant from each other; and

 (b) closely spaced; and

 (c) of uniform size.

 (4) However, the embossing of the lining must not:

 (a) except as permitted by subsections (2) and (3), form a pattern; or

 (b) form a symbol or design; or

 (c) represent, or be suggestive of, the brand name or variant name (if any) of the tobacco product.

 (5) The lining must not be such that it can be removed from the primary packaging without damaging the lining.

Note: An effect of this subsection is to prevent the lining comprising a removable ‘inner pack’ for the tobacco products.

36  Physical features of cigar tubes

 (1) A cigar tube:

 (a) must be cylindrical and rigid; and

 (b) may have one or both ends tapered or rounded.

 (2) The opening to a cigar tube must be at least 15 mm in diameter.

37  Physical features of primary packaging of loose processed tobacco

  The primary packaging of loose processed tobacco must be:

 (a) a pouch; or

 (b) a small cylinder; or

 (c) a large cylinder.

38  Physical features of primary packaging of other tobacco products

  The primary packaging of a tobacco product (other than a cigarette pack or cigar tube) must comply with the following requirements:

 (a) the largest dimension of the packaging must be at least 85 mm;

 (b) the second largest dimension of the packaging must be at least 55 mm.

39  Resealing tobacco products

 (1) The primary packaging of a tobacco product, other than a cigarette pack, may include means for resealing the packaging.

Examples: A tab or press seal.

 (2) The means for resealing the packaging must:

 (a) either be:

 (i) the colour known as Pantone 448C; or

 (ii) transparent and not coloured; and

 (b) not be marked, textured or embellished in any way; and

 (c) be no larger than is reasonably necessary for its purpose.

 (3) The means for resealing the packaging must not obscure any health warning or mandatory marking.

40  Windows in packaging prohibited

  Retail packaging of tobacco products, other than a plastic or other wrapper, must not have a cutout area or window that enables the contents of the packaging to be visible from outside the packaging.

41  No voids, spacers or fillers etc.

 (1) The retail packaging of tobacco products must not contain any voids.

 (2) The retail packaging of tobacco products must not contain anything within the dimensions of the packaging except:

 (a) tobacco products; and

 (b) if Part 3.10 permits an insert to be included in the retail packaging—the insert; and

 (c) if Part 3.11 requires a health promotion insert to be included in the retail packaging—the health promotion insert.

Note: An effect of this subsection is to prohibit spacers or fillers in the retail packaging that are not otherwise permitted by this instrument.

Part 3.3Plain packaging—colour and finish

 

42  Purpose of this Part

  This Part prescribes requirements in relation to the colour and finish of the retail packaging of tobacco products for the purposes of subsection 75(1) of the Act.

43  Colour and finish of retail packaging

Required finishes and colours

 (1) The following must have a matt finish:

 (a) all outer surfaces and inner surfaces of the primary packaging, and the secondary packaging, of tobacco products;

 (b) both sides of any lining of a cigarette pack.

 (2) All outer surfaces of primary packaging and secondary packaging must be the colour known as Pantone 448C.

 (3) Each inner surface of a cigarette pack or cigarette carton must be:

 (a) the colour known as Pantone 448C; or

 (b) white.

 (4) Each inner surface of primary packaging or secondary packaging, other than a cigarette pack or cigarette carton, must be:

 (a) for packaging that is made of metal or wood—the natural colour of the metal or wood; or

 (b) in any other case:

 (i) the colour known as Pantone 448C; or

 (ii) white.

 (5) The lining of a cigarette pack must be silver coloured foil with a white paper backing.

Exceptions to colour requirements

 (6) The following are not required to be the colour mentioned in subsection (2):

 (a) a health warning;

 (b) the text of:

 (i) the brand name or variant name (if any) for the tobacco product; and

 (ii) a mandatory marking;

 (c) any other mark permitted by this instrument for which a different colour is prescribed by this instrument.

Exception for calibration marks

 (7) This section does not apply to calibration marks.

Part 3.4Plain packaging—standardisation

 

44  Purpose of this Part

  This Part prescribes requirements as to the following for the purposes of subsection 76(1) of the Act:

 (a) the number of units, mass or volume of a tobacco product included in the retail packaging of that product;

 (b) the pricing of a tobacco product in retail packaging of that number of units, mass or volume.

45  Standardised retail packaging—cigarettes

 (1) A cigarette pack must contain 20 cigarettes.

 (2) The cigarettes included in the cigarette pack must all be of the same dimensions.

Note: Section 119 prescribes standardised dimensions for cigarettes.

46  Standardised retail packaging—cigarette cartons

 (1) A cigarette carton must contain 10 cigarette packs.

 (2) The retail price of a cigarette carton must be equivalent to the sum of the retail price of the individual cigarette packs contained in the carton.

Note: This subsection prevents volume discounting for cigarettes sold in cartons.

47  Standardised retail packaging—filtered and little cigars

 (1) This section applies to the retail packaging of the following cigars:

 (a) cigars that have a filter tip;

 (b) cigars that have:

 (i) a diameter no greater than 10 mm; and

 (ii) a mass no greater than 1.4 grams (excluding any mouthpiece).

 (2) The retail packaging must contain 20 cigars.

 (3) The cigars included in the retail packaging must all be of the same dimensions.

48  Standardised retail packaging—loose processed tobacco

  The retail packaging of the following tobacco products must contain 30 grams of tobacco:

 (a) pipe tobacco;

 (b) loose processed tobacco other than pipe tobacco.

Part 3.5Plain packaging—permitted marks

 

49  Purpose of this Part

  This Part prescribes:

 (a) marks that are permitted to appear on the retail packaging of tobacco products for the purposes of paragraph 77(3)(d) of the Act; and

 (b) the requirements for such marks, for the purposes of subsection 77(4) of the Act.

Note 1: This Part deals with requirements for marks other than brand names and variant names. For brand names and variant names, see Part 3.6 of this instrument.

Note 2: Health warnings and mandatory markings must also appear on the retail packaging of tobacco products (see Parts 3.7 and 3.8 of this instrument).

50  Plain packaging—permitted marks generally

Primary packaging and secondary packaging

 (1) The following marks are permitted to appear on the primary packaging, and the secondary packaging, of a tobacco product:

 (a) an origin mark that complies with section 51;

 (b) an AQS mark that complies with section 52;

 (c) one or more calibration marks that comply with section 53.

Track and trace identifiers

 (2) In addition to subsection (1):

 (a) a primary packaging track and trace identifier that complies with section 54 may appear on the primary packaging of a tobacco product; and

 (b) a secondary packaging track and trace identifier that complies with section 55 may appear on the secondary packaging of a tobacco product.

Wrappers

 (3) One or more calibration marks that comply with section 53 may appear on a plastic or other wrapper that covers:

 (a) the primary packaging of a tobacco product; or

 (b) the secondary packaging of a tobacco product; or

 (c) a tobacco product that is for retail sale.

 (4) In addition to subsection (3):

 (a) an origin mark that complies with section 51 may appear on a plastic or other wrapper that covers a tobacco product that is for retail sale; and

 (b) the following marks may appear on a plastic or other wrapper that covers more than one item of primary packaging of a tobacco product:

 (i) a bar code that complies with section 93;

 (ii) one or more marks to conceal bar codes that comply with section 99.

No decorative etc. elements

 (5) A mark permitted under this Part must not use or contain any decorative ridges, etching, embossing, debossing, bulges or other irregularities of shape or texture, or any other embellishments, except as permitted by this Part.

51  Permitted marks—origin marks

 (1) A mark (an origin mark) on the retail packaging of a tobacco product that is used to distinguish the origin of the tobacco product must be:

 (a) an alphanumeric code; or

 (b) a covert mark that is not visible to the naked eye.

Rules applying to all origin marks

 (2) If the origin mark is printed, it may be printed in either white or black.

 (3) If the origin mark is printed in black, it may include a white background in the form of a rectangle no larger than 20 mm by 5 mm.

 (4) The origin mark may be applied to the retail packaging by etching or debossing.

Alphanumeric codes

 (5) An origin mark that is an alphanumeric code must:

 (a) appear only once on the retail packaging of the tobacco product; and

 (b) be printed:

 (i) in an English sans serif typeface; and

 (ii) no larger than 3 mm in size; and

 (iii) in a normal weighted regular font; and

 (c) for a cigarette pack or cigarette carton—appear on either:

 (i) the side outer surface of the pack or carton on which a health warning is not displayed; or

 (ii) the bottom outer surface of the pack or carton.

 (6) An origin mark that is an alphanumeric code applied by etching or debossing must be the colour known as Pantone 448C.

 (7) An origin mark that is an alphanumeric code must not:

 (a) form a symbol or design; or

 (b) represent, or be suggestive of, the brand name or variant name (if any) of the tobacco product.

52  Permitted marks—AQS marks

  An AQS mark on the retail packaging of a tobacco product must:

 (a) appear only as is necessary to indicate that the product is packaged in accordance with the Average Quantity System requirements under the National Measurement Act 1960; and

 (b) be printed:

 (i) directly adjacent to the measurement mark (see section 91); and

 (ii) no larger than 3 mm in size; and

 (iii) in the colour known as Pantone Cool Grey 2C.

Note: AQS stands for Average Quantity System.

53  Permitted marks—calibration marks

  A calibration mark on the retail packaging of a tobacco product:

 (a) must appear only as is necessary for the automated manufacture of the packaging; and

 (b) if visible or otherwise detectable on the packaging—must be as inconspicuous as possible, consistent with the calibration mark’s function in the manufacturing process.

54  Permitted marks—primary packaging track and trace identifiers

Cigarette packs

 (1) A primary packaging track and trace identifier on a cigarette pack must:

 (a) appear only once on the cigarette pack; and

 (b) appear on only one of the following surfaces:

 (i) the side outer surface of the pack on which a health warning is not displayed;

 (ii) the bottom outer surface of the pack;

 (iii) the top outer surface of the pack; and

 (c) to the extent that the track and trace identifier is an alphanumeric code—be printed:

 (i) in an English sans serif typeface; and

 (ii) in normal weighted regular font; and

 (iii) in black, white or grey; and

 (d) to the extent that the track and trace identifier is a machinereadable code—be printed in black, white or grey; and

 (e) be printed on a background that is the colour known as Pantone 448C.

Primary packaging of tobacco products other than cigarette packs

 (2) A primary packaging track and trace identifier on the primary packaging of a tobacco product other than a cigarette pack:

 (a) must appear only once on the packaging; and

 (b) must either:

 (i) be included on an adhesive label attached firmly to the packaging so as not to be easily removable; or

 (ii) be printed on the packaging; and

 (c) to the extent that the track and trace identifier is an alphanumeric code—must be printed:

 (i) in an English sans serif typeface; and

 (ii) in normal weighted regular font; and

 (iii) in black, white or grey; and

 (d) to the extent that the track and trace identifier is a machinereadable code—must be printed in black, white or grey; and

 (e) if subparagraph (b)(ii) applies—must be printed on a background that is the colour known as Pantone 448C; and

 (f) may appear on the outer surface of the packaging on which a health warning is displayed.

Adhesive labels

 (3) An adhesive label mentioned in subparagraph (2)(b)(i) must:

 (a) be transparent and not coloured; or

 (b) be the colour known as Pantone 448C.

55  Permitted marks—secondary packaging track and trace identifiers

Cigarette cartons

 (1) A secondary packaging track and trace identifier on a cigarette carton must:

 (a) appear only once on the carton; and

 (b) appear only on a single side outer surface of the carton on which a health warning is not displayed; and

 (c) either:

 (i) be included on an adhesive label attached firmly to the carton so as not to be easily removable; or

 (ii) be printed on the carton; and

 (d) to the extent that the track and trace identifier is an alphanumeric code—be printed:

 (i) in an English sans serif typeface; and

 (ii) in normal weighted regular font; and

 (iii) in black, white or grey; and

 (e) to the extent that the track and trace identifier is a machinereadable code—be printed in black, white or grey; and

 (f) be printed on a background that is the colour known as Pantone 448C.

Secondary packaging of tobacco products other than cigarette cartons

 (2) A secondary packaging track and trace identifier on the secondary packaging of a tobacco product other than a cigarette carton:

 (a) must appear only once on the packaging; and

 (b) must either:

 (i) be included on an adhesive label attached firmly to the packaging so as not to be easily removable; or

 (ii) be printed on the packaging; and

 (c) to the extent that the track and trace identifier is an alphanumeric code—must be printed:

 (i) in an English sans serif typeface; and

 (ii) in normal weighted regular font; and

 (iii) in black, white or grey; and

 (d) to the extent that the track and trace identifier is a machinereadable code—must be printed in black, white or grey; and

 (e) if subparagraph (b)(ii) applies—must be printed on a background that is the colour known as Pantone 448C; and

 (f) may appear on the outer surface of the packaging on which a health warning is displayed.

Adhesive labels

 (3) An adhesive label mentioned in subparagraph (1)(c)(i) or (2)(b)(i) must:

 (a) be transparent and not coloured; or

 (b) be the colour known as Pantone 448C.

56  Permitted marks—compliance with laws

 (1) The retail packaging of tobacco products may display a mark that is required to be displayed on the packaging by another law of the Commonwealth.

 (2) The mark must comply with the requirements of that other law.

Part 3.6Plain packaging—brand names and variant names

 

57  Purpose of this Part

  This Part prescribes requirements for the appearance of brand names or variant names on the retail packaging of tobacco products for the purposes of subsection 77(4) of the Act.

58  Retail packaging of cigarettes—brand names and variant names

Cigarette packs and cigarette cartons

 (1) Any brand name or variant name that appears on a cigarette pack or cigarette carton:

 (a) must not obscure any health warning or mandatory marking; and

 (b) must not appear more than once on any of the following outer surfaces of the pack or carton:

 (i) for a cigarette pack—the front, top and bottom outer surfaces of the pack;

 (ii) for a cigarette carton—the front outer surface of the carton, and the 2 smallest outer surfaces of the carton; and

 (c) may appear only on the surfaces mentioned in paragraph (b); and

 (d) must appear across one line only; and

 (e) must comply with the orientation and location requirements mentioned in subsection (2).

Orientation and location requirements

 (2) For the purposes of paragraph (1)(e), the orientation and location requirements are set out in the following table.

 

Brand name or variant name—orientation and location requirements for cigarette packs and cigarette cartons

Item

If …

appear(s) on …

the name(s) …

1

a brand name but no variant name

the front outer surface of a cigarette pack

must appear:

(a) horizontally below, and in the same orientation as, the health warning; and

(b) in the centre of the space remaining on the front outer surface beneath the health warning

2

a brand name and a variant name

the front outer surface of a cigarette pack

must appear:

(a) horizontally below, and in the same orientation as, the health warning; and

(b) with the variant name immediately below the brand name; and

(c) with either the brand name, or the combined brand name and variant name, in the centre of the space remaining on the front outer surface beneath the health warning

3

a brand name but no variant name

the front outer surface of a cigarette carton

must appear:

(a) in the same orientation as the health warning; and

(b) in the centre of the space on the front outer surface that is not occupied by the health warning

4

a brand name and a variant name

the front outer surface of a cigarette carton

must appear:

(a) in the same orientation as the health warning; and

(b) with the variant name immediately below the brand name; and

(c) with either the brand name, or the combined brand name and variant name, in the centre of the space remaining on the front outer surface that is not occupied by the health warning

5

a brand name but no variant name

any outer surface (other than a front outer surface) of a cigarette pack or cigarette carton

must appear:

(a) horizontally; and

(b) in the centre of the outer surface of the pack or carton

6

a brand name and a variant name

any outer surface (other than a front outer surface) of a cigarette pack or cigarette carton

must appear:

(a) horizontally; and

(b) with the variant name immediately below the brand name; and

(c) with either the brand name, or the combined brand name and variant name, in the centre of the outer surface of the pack or carton

Section not to apply to wrappers

 (3) This section does not apply to a plastic or other wrapper that covers:

 (a) the retail packaging of a tobacco product; or

 (b) a tobacco product that is for retail sale.

Note: For the requirements for wrappers, see Part 3.9.

59  Appearance of names on retail packaging of cigarettes

 (1) Any brand name or variant name appearing on a cigarette pack or a cigarette carton must be printed:

 (a) in the typeface known as Lucida Sans; and

 (b) for a brand name—using the following dimensions:

 (i) 4 mm in height;

 (ii) up to 50 mm in width; and

 (c) for a variant name—using the following dimensions:

 (i) 3 mm in height;

 (ii) up to 35 mm in width; and

 (d) with the first letter in each word capitalised and with no other upper case letters; and

 (e) in a normal weighted regular font; and

 (f) in the colour known as Pantone Cool Gray 2C.

 (2) For the purposes of paragraph (1)(d), a word consists of 2 or more letters.

60  Appearance of names on other retail packaging

Scope

 (1) This section applies to the retail packaging of tobacco products other than:

 (a) a cigarette pack or a cigarette carton; or

 (b) a plastic or other wrapper that covers:

 (i) the primary packaging of a tobacco product; or

 (ii) the secondary packaging of a tobacco product; or

 (iii) a tobacco product that is for retail sale.

Note: For the requirements for wrappers, see Part 3.9.

Requirements

 (2) Any brand name or variant name appearing on the retail packaging must be printed on the packaging, or on an adhesive label attached to the packaging, in accordance with the following requirements:

 (a) in the typeface known as Lucida Sans;

 (b) for a brand name—using the following dimensions:

 (i) 4 mm in height;

 (ii) up to 50 mm in width; and

 (c) for a variant name—using the following dimensions:

 (i) 3 mm in height;

 (ii) up to 35 mm in width; and

 (d) with the first letter in each word capitalised and with no other upper case letters;

 (e) in normal weighted regular font;

 (f) in the colour known as Pantone Cool Gray 2C.

 (3) For the purposes of paragraph (2)(d), a word consists of 2 or more letters.

Adhesive labels

 (4) An adhesive label attached to the packaging as mentioned in subsection (2) must:

 (a) be in the colour known as Pantone 448C; and

 (b) be no larger than is reasonably necessary to print the brand name and any variant name in the typeface and dimensions mentioned in paragraphs (2)(a) to (c); and

 (c) be attached firmly to the retail packaging so as not to be easily removable.

61  Location of names on cigar tubes

 (1) For each brand name or variant name appearing on a cigar tube, the name must:

 (a) appear only once on the cigar tube; and

 (b) appear across one line only.

Requirements

 (2) The orientation of the names must appear as follows:

 (a) if the cigar tube contains a brand name and variant name:

 (i) the brand name must appear in the same orientation as, and immediately below, the health warning on the front outer surface; and

 (ii) the variant name must appear parallel to, in the same orientation as, and immediately below, the brand name; and

 (b) in any other case—the brand name or the variant name must appear in the same orientation as, and immediately below, the health warning on the front outer surface.

62  Location of names on other retail packaging

Scope

 (1) This section applies to the retail packaging of tobacco products other than cigarette packs, cigarette cartons and cigar tubes.

Requirements

 (2) Any brand name or variant name appearing on the retail packaging:

 (a) must appear across one line only; and

 (b) must not appear more than once on each front outer surface or back outer surface of the packaging; and

 (c) may appear only on the surfaces mentioned in paragraph (b); and

 (d) must appear in the same orientation as, and not above, the health warning on the outer surface; and

 (e) for a variant name—must appear parallel to, in the same orientation as, and immediately below, the brand name.

Part 3.7Plain packaging—health warnings

Division 1Preliminary

63  Purpose of this Part

  This Part prescribes requirements for the display of images and combinations of images on the retail packaging of tobacco products for the purposes of subsection 78(1) of the Act.

Note: For requirements in relation to the display of mandatory markings, see Part 3.8 of this instrument.

64  Key concepts relating to health warnings

 (1) A health warning is a numbered image, or combination of images, identified as such in a clause of Schedules 2 to 7.

 (2) A health warning series, for a tobacco product, is the series of health warnings specified in whichever of Schedules 2 to 7 is applicable to that tobacco product.

65  Secretary may approve file containing images for health warnings

 (1) The Secretary may approve one or more electronic files containing images for use in displaying health warnings on the retail packaging of tobacco products for the purposes of this Part.

 (2) If such a file has been approved, the health warnings that are displayed on the retail packaging of tobacco products must:

 (a) be sourced from the file; and

 (b) use the same resolution as the file.

 (3) The Secretary must make a file approved under subsection (1) available to a person on request, free of charge, if the Secretary is reasonably satisfied that the person is involved in packaging tobacco products in retail packaging.

Division 2Displaying health warnings on retail packaging

66  Display of health warnings on retail packaging of tobacco products

  The retail packaging of a tobacco product that is sold or supplied, or offered for sale or supply, must display a health warning from the health warning series for that tobacco product in accordance with this Part.

67  Health warnings to be displayed equally

 (1) The health warnings in each health warning series are to be displayed on the retail packaging of tobacco products as nearly as possible in equal numbers.

 (2) Without limiting subsection (1), retail packaging of cigarettes is taken to comply with subsection (1) if, in any random sample of 4 cigarette cartons, the same health warning appears on no more than 2 cigarette packs in any carton.

68  Health warnings not to be obscured etc.

 (1) A health warning displayed on the retail packaging of a tobacco product must not be obscured or obliterated in any way at the time of sale or supply of the tobacco product.

Example 1: If the retail packaging is covered by a plastic or other wrapper, the wrapper must not obscure or obliterate any part of the health warning.

Example 2: An adhesive label permitted to be attached to retail packaging by this instrument must not obscure or obliterate any part of the health warning.

 (2) A health warning displayed on the retail packaging of a tobacco product (other than a cigarette carton or a cigar tube) must not be likely to be obliterated, removed or rendered permanently unreadable when the retail packaging is opened in the normal way.

 (3) A tear strip on the retail packaging of a tobacco product that complies with section 100 is taken not to obscure or obliterate a health warning.

69  Health warnings not to be distorted

 (1) A health warning displayed on the retail packaging of a tobacco product must not be distorted.

 (2) A health warning displayed on the retail packaging of a tobacco product may be subject to minor cropping if:

 (a) it is necessary to fit the health warning on to the retail packaging; and

 (b) neither the overall effect, nor the readability, of the health warning is affected by the cropping.

70  How health warnings are to be applied to retail packaging

Cigarette packs and cigarette cartons

 (1) A health warning that is displayed on a cigarette pack or a cigarette carton must be printed on the pack or carton.

Retail packaging of other tobacco products

 (2) A health warning that is displayed on the retail packaging of tobacco products other than a cigarette pack or cigarette carton must:

 (a) be printed on the retail packaging; or

 (b) be printed on an adhesive label that is attached to the retail packaging.

 (3) For the purposes of paragraph (2)(b), the adhesive label must:

 (a) be attached to the outer surface of the retail packaging on which the image that it displays is otherwise required to be printed; and

 (b) be attached firmly to the retail packaging so as not to be easily removable.

71  Transparent wrappers

Wrappers covering retail packaging

 (1) Subsection (2) applies to retail packaging that is a plastic or other wrapper that covers any retail packaging of a tobacco product.

 (2) The requirements in this Part relating to the display of health warnings do not apply to the wrapper if the following conditions are met:

 (a) the wrapper is totally transparent and not coloured;

 (b) the tobacco products in the retail packaging covered by the wrapper are all of the same kind;

 (c) the tobacco products in the retail packaging covered by the wrapper are arranged so that:

 (i) only the front outer surface of the retail packaging of the tobacco product is visible at one side of the wrapper, and only the back outer surface of the retail packaging of the tobacco product is visible at the opposite side; or

 (ii) only the front outer surface of the retail packaging of the tobacco product is visible at one end of the wrapper, and only the back outer surface of the retail packaging of the tobacco product is visible at the opposite end.

Note: Paragraph (c) permits tobacco products in retail packaging to be arranged in ‘ranks’ or ‘files’.

Single cigars—retail packaging and wrappers

 (3) A single cigar supplied by way of retail sale must be covered by at least one layer of retail packaging that is not a plastic or other wrapper.

Note 1: An example of such packaging is a cigar tube or a cigar bag.

Note 2: The band permitted around the circumference of a cigar under section 115 is not retail packaging.

 (4) The requirements in this Part relating to the display of health warnings do not apply to retail packaging that is a plastic or other wrapper that directly covers a single cigar if the wrapper is totally transparent and not coloured.

 (5) For the purposes of subsection (4), a wrapper is taken to be totally transparent and not coloured even if it contains a tear strip that complies with section 100.

Division 3Displaying health warnings on outer surfaces

Subdivision AGeneral rules

72  Display of health warnings on outer surfaces of retail packaging of tobacco products

Outer surfaces for display of health warnings

 (1) For the retail packaging of tobacco products described in column 1 of an item in the following table, the outer surfaces of the retail packaging described in columns 2 and 3 of the item must display the health warnings specified for the product in whichever of Schedules 2 to 7 is applicable to the product.

 

 

Column 1

Column 2

Column 3

Item

Retail packaging of tobacco products

Outer surface

Description of outer surface

1

Cigarette pack

Front

The outer surface that includes the front of the fliptop lid

 

 

Back

The outer surface directly opposite the front surface

 

 

Side

One of the 2 longest of the outer surfaces other than the front surface or the back surface

2

Cigarette carton

Front

One of the largest outer surfaces

 

 

Back

The outer surface directly opposite the front surface

 

 

Side

One of the 2 longest of the outer surfaces other than the front surface or the back surface

3

Pouch

Front

The largest outer surface that is not overlapped by the flap of the pouch

 

 

Back

The outer surfaces directly opposite the front surface, being:

(a) the outer surface of the flap of the pouch; and

(b) the part of the outer surface of the pouch that is covered by the flap when the flap is closed

 

 

Hidden flap

The surface of the flap of the pouch that faces the back outer surface of the pouch mentioned in paragraph (b) when the flap is closed

4

Large cylinder

Front

A part of the curved outer surface that extends onethird of the circumference of the cylinder

 

 

Back

The part of the curved outer surface that extends onethird of the circumference of the cylinder directly opposite the front surface

 

 

Base

The outer surface of the base

5

Small cylinder

Front

The outer surface of the lid

 

 

Back

The outer surface of the base

6

Retail packaging for cigars, other than a cigar tube:

 

 

 

(a) if the packaging is not cylindrical

Front

One of the largest outer surfaces

 

 

Back

The outer surface directly opposite the front surface

 

(b) if the packaging is cylindrical

Front

A part of the curved outer surface that extends onethird of the circumference of the cylinder

 

 

Back

The part of the curved outer surface that extends onethird of the circumference of the cylinder directly opposite the front surface

7

Cigar tube

Front

The outer surface of the tube

8

Retail packaging for bidis

Front

One of the largest outer surfaces

9

Other retail packaging not mentioned in this table if:

(a) the retail packaging has more than 2 outer surfaces; and

(b) the second largest outer surface has a minimum surface area of 2400 mm2

Front

Back

Side

One of the largest outer surfaces

The outer surface directly opposite the front surface

The second largest outer surface

Layout of health warnings

 (2) For images in Schedules 2 to 7 showing the layout for the display of a health warning on an outer surface, the outer edges of the image are the edges of the outer surface, unless the retail packaging is a small cylinder.

Subdivision BFront outer surfaces

73  Front outer surface of cigarette packs and general vertical retail packaging

 (1) A health warning displayed on the front outer surface of the following retail packaging of tobacco products must cover at least 75% of the total surface area:

 (a) a cigarette pack;

 (b) a vertical cigarette carton;

 (c) vertical retail packaging for cigars (other than a cigar tube);

 (d) vertical retail packaging for bidis;

 (e) a vertical pouch;

 (f) a large cylinder;

 (g) any other vertical retail packaging that is not dealt with in another section of this Subdivision.

 (2) However, if:

 (a) the retail packaging is vertical retail packaging for cigars (other than a cigar tube); and

 (b) the area of the front outer surface is at least 250 cm2;

the health warning must cover at least 188 cm2.

 (3) The health warning must cover the whole of the fliptop lid (if any).

 (4) No part of the health warning is to be obscured when the fliptop lid (if any) is closed.

74  Front outer surface of general horizontal retail packaging

 (1) A health warning displayed on the front outer surface of the following retail packaging of tobacco products must cover at least 75% of the total surface area:

 (a) a horizontal cigarette carton;

 (b) horizontal retail packaging for cigars (other than a cigar tube);

 (c) horizontal retail packaging for bidis;

 (d) a horizontal pouch;

 (e) any other horizontal retail packaging that is not dealt with in another section of this Subdivision.

 (2) However, if:

 (a) the retail packaging is horizontal retail packaging for cigars (other than a cigar tube); and

 (b) the area of the front outer surface is at least 250 cm2;

the health warning must cover at least 188 cm2.

75  Front outer surface of small cylinders

  A health warning displayed on the front outer surface of a small cylinder must cover at least 60% of the total surface area.

76  Front outer surface of cigar tubes

  A health warning displayed on the front outer surface of a cigar tube must:

 (a) cover at least 95% of the total length of the outer surface; and

 (b) be positioned lengthwise along the cigar tube; and

 (c) extend to at least 60% of the circumference of the outer surface.

Subdivision CBack outer surfaces

77  Back outer surface of cigarette packs and cigarette cartons

  A health warning displayed on the back outer surface of the following retail packaging of tobacco products must cover at least 90% of the total surface area:

 (a) a cigarette pack;

 (b) a vertical cigarette carton;

 (c) a horizontal cigarette carton.

78  Back outer surface of pouches

  A health warning displayed on a back outer surface of a pouch must cover at least 75% of the total surface area.

Note: Both the outside of the flap, and the outer surface of the pouch that is covered by the flap when closed, are back outer surfaces (see subsection 72(1)).

79  Back outer surface of large cylinders

  A health warning displayed on the back outer surface of a large cylinder (other than retail packaging for cigars) must cover at least 75% of the total surface area.

Note: See section 81 for retail packaging for cigars.

80  Back outer surface of small cylinders

  A health warning displayed on the back outer surface of a small cylinder (other than retail packaging for cigars) must cover at least 60% of the total surface area.

Note: See section 81 for retail packaging for cigars.

81  Back outer surface of retail packaging for cigars (other than cigar tubes) and other general retail packaging

 (1) A health warning displayed on the back outer surface of the retail packaging of the following tobacco products must cover at least 75% of the total surface area:

 (a) retail packaging for cigars (other than a cigar tube);

 (b) retail packaging that is not dealt with in another section of this Subdivision.

 (2) However, if:

 (a) the retail packaging is retail packaging for cigars (other than a cigar tube); and

 (b) the area of the back outer surface is at least 250 cm2;

the health warning must cover at least 188 cm2.

Subdivision DOther surfaces

82  Side outer surface of cigarette packs

 (1) A health warning displayed on a side outer surface of a cigarette pack must cover the total area of the side outer surface from the base of the pack to a notional line that is:

 (a) parallel to the top edge of the side outer surface; and

 (b) a continuation of the line of the bottom of the fliptop lid on the front outer surface.

 (2) The health warning must be displayed on at least one side outer surface.

83  Side outer surface of cigarette cartons

 (1) A health warning displayed on a side outer surface of a cigarette carton must cover at least 25% of the total surface area.

 (2) The health warning must be displayed on at least one side outer surface.

84  Side outer surface of other retail packaging

 (1) A health warning displayed on a side outer surface of retail packaging of tobacco products not dealt with in another section of this Subdivision must cover at least 50% of the total surface area.

 (2) The health warning must be displayed on at least one side outer surface.

85  Hidden flap of pouches

  A health warning displayed on the hidden flap of a pouch must be printed within a rectangle measuring at least 80 mm by 25 mm that is positioned in the centre of the surface of the hidden flap.

86  Base of large cylinder

  A health warning displayed on the base of a large cylinder must cover at least 50% of the total surface area.

Part 3.8Plain packaging—mandatory markings

 

87  Purpose of this Part

 (1) This Part prescribes the markings that must appear on the retail packaging of tobacco products for the purposes of subsection 79(1) of the Act.

 (2) The following markings are prescribed:

 (a) a brand name and variant name (if any) that complies with Part 3.6;

 (b) a country of origin statement (see section 89);

 (c) a manufacturer’s date mark (see section 90);

 (d) a measurement mark (see section 91);

 (e) a trade description (see section 92);

 (f) a bar code (see section 93);

 (g) the fire risk statement (see section 94);

 (h) the name and address of the entity in Australia who packaged the product or on whose behalf it was packaged (see section 95);

 (i) a consumer contact telephone number (see section 96).

Note: For requirements in relation to the display of health warnings on retail packaging, see Part 3.7.

 (3) Each of the markings mentioned in subsection (2) is a mandatory marking.

88  Scope—exception for certain retail packaging of single cigars

  This Part does not apply to the retail packaging of a tobacco product if:

 (a) the tobacco product is a single cigar; and

 (b) the cigar is packaged by a person who is ordinarily engaged in the business of selling tobacco products by way of retail sale in Australia.

89  Mandatory marking—country of origin statement

 (1) The primary packaging of a tobacco product must state the product’s country of origin using the format ‘made in …’.

Example: ‘Made in Cuba’.

 (2) A statement mentioned in subsection (1) is a country of origin statement.

 (3) The secondary packaging of a tobacco product may include a country of origin statement.

 (4) The retail packaging of a tobacco product must not otherwise describe:

 (a) the origin of the tobacco product; or

 (b) the components of the product.

Examples: ‘Product of Cuba’ or ‘Made in Cuba from premium tobacco’ are not permitted.

Requirements for country of origin statement

 (5) A country of origin statement must:

 (a) appear only once on the retail packaging of the tobacco product; and

 (b) be printed:

 (i) in the typeface known as Lucida Sans; and

 (ii) no larger than 3 mm in size; and

 (iii) in a normal weighted regular font; and

 (iv) in the colour known as Pantone Cool Gray 2C; and

 (c) for a cigarette pack or cigarette carton—appear only on the side outer surface of the pack or carton on which a health warning is not displayed.

90  Mandatory marking—manufacturer’s date mark

 (1) The primary packaging of a tobacco product must display the date (the manufacturer’s date mark) on which the product was packaged.

Requirements for manufacturer’s date mark

 (2) The manufacturer’s date mark must:

 (a) appear only once on the retail packaging of the tobacco product; and

 (b) be printed:

 (i) in the typeface known as Lucida Sans; and

 (ii) no larger than 3 mm in size; and

 (iii) in a normal weighted regular font; and

 (iv) in the colour known as Pantone Cool Gray 2C; and

 (c) for a cigarette pack—appear only on the side outer surface of the pack or carton on which a health warning is not displayed.

Alphanumeric code

 (3) The manufacturer’s date mark must be represented using the following alphanumeric code:

 (a) a letter representing the month (where ‘A’ represents January, ‘B’ represents February and the remaining months are represented in a continuation of that sequence);

 (b) a number representing the year (where ‘0’ represents a year ending in 0, ‘1’ represents a year ending in 1 and other years are represented in a continuation of that sequence).

Example: April 2025 is represented by D5.

91  Mandatory marking—measurement marks

 (1) The primary packaging, and the secondary packaging, of a tobacco product must be marked with a statement (the measurement mark) of the measurement of the product.

Requirements for measurement mark

 (2) The measurement mark must be printed:

 (a) in the typeface known as Lucida Sans; and

 (b) no larger than 3 mm in size; and

 (c) in normal weighted regular font; and

 (d) in the colour known as Pantone Cool Gray 2C.

 (3) The measurement mark must be:

 (a) printed in the same orientation as the brand name; and

 (b) at least 2 mm from the edges of the retail packaging; and

 (c) in a form in which units of measurement under the metric system are ordinarily written in the English language.

Wrappers

 (4) A measurement mark on a plastic or other wrapper that covers more than one item of primary packaging of a tobacco product must be printed:

 (a) in white; and

 (b) on a black rectangular background.

Cigarette packs or cigarette cartons

 (5) A measurement mark on a cigarette pack or a cigarette carton:

 (a) must appear once on the front outer surface of the pack or carton; and

 (b) may appear once on either the top or the bottom outer surfaces of the pack or carton.

Retail packaging of other tobacco products

 (6) A measurement mark on the retail packaging of tobacco products other than a cigarette pack or cigarette carton:

 (a) must appear once on an outer surface of the packaging; and

 (b) may appear on no more than 2 outer surfaces.

Interaction with National Trade Measurement Regulations 2009

 (7) The requirements of this section apply only to the extent that Division 4.4 of the National Trade Measurement Regulations 2009 does not require the primary packaging, or the secondary packaging, of a tobacco product to be marked with a statement of measurement.

92  Mandatory marking—trade description

 (1) The primary packaging and secondary packaging of a tobacco product must be marked with a trade description.

Requirements for trade descriptions

 (2) The trade description must be printed:

 (a) in the typeface known as Lucida Sans; and

 (b) no larger than 3 mm in size; and

 (c) in normal weighted regular font; and

 (d) in the colour known as Pantone Cool Gray 2C.

Wrappers

 (3) A trade description on a plastic or other wrapper that covers more than one item of primary packaging must be printed:

 (a) in white; and

 (b) on a black rectangular background.

Cigarette packs or cigarette cartons

 (4) A trade description on a cigarette pack or cigarette carton must:

 (a) appear only on the side outer surface of the pack or carton on which a health warning is not displayed; and

 (b) appear only once on that surface.

Retail packaging of other tobacco products

 (5) A trade description on the retail packaging of tobacco products other than a cigarette pack or cigarette carton must:

 (a) appear only on one outer surface of the packaging; and

 (b) appear only once on that surface.

93  Mandatory marking—bar code

 (1) The primary packaging of a tobacco product must display a bar code.

 (2) The secondary packaging of a tobacco product may display a bar code.

Requirements for bar codes

 (3) A bar code on the retail packaging of a tobacco product must:

 (a) appear only once on the packaging; and

 (b) be printed in either:

 (i) black and white; or

 (ii) the colour known as Pantone 448C and white; and

 (c) be rectangular in shape; and

 (d) for a cigarette pack or cigarette carton—appear only on the side outer surface of the pack or carton on which a health warning is not displayed.

 (4) The bar code must not:

 (a) form a symbol or design; or

 (b) represent, or be suggestive of, the brand name or variant name (if any) of the tobacco product.

Barcodes on wrappers

 (5) A bar code on a plastic or other wrapper covering more than one item of primary packaging may:

 (a) be included on an adhesive label attached firmly to the wrapper so as not to be easily removable; or

 (b) be printed on the wrapper.

94  Mandatory marking—fire risk statement

Content of fire risk statement

 (1) The following statement (the fire risk statement) must be displayed on each cigarette pack and cigarette carton:

AUSTRALIAN FIRE RISK STANDARD COMPLIANT. USE CARE IN DISPOSAL.

Requirements for fire risk statement

 (2) The text of the fire risk statement must be printed:

 (a) in the typeface known as Lucida Sans; and

 (b) no larger than 3 mm in size; and

 (c) in upper case, normal weighted regular font; and

 (d) in the colour known as Pantone Cool Gray 2C.

 (3) The fire risk statement on a cigarette pack must be placed beneath the health warning displayed on the back outer surface of the pack.

 (4) The fire risk statement on a cigarette carton must be placed on the back outer surface of the carton.

Wrappers around cigarette packs

 (5) The fire risk statement may also appear on a plastic or other wrapper that covers more than one cigarette pack.

 (6) If the fire risk statement is printed on such a plastic or other wrapper, it must be printed:

 (a) in white; and

 (b) on a black rectangular background.

Adhesive labels

 (7) The fire risk statement may be printed on an adhesive label that is attached to the retail packaging of a tobacco product if:

 (a) for a plastic or other wrapper that covers more than one cigarette pack—the background of the adhesive label is black, white or grey; or

 (b) in any other case—the adhesive label is the colour known as Pantone 448C.

 (8) An adhesive label mentioned in subsection (7) must be attached firmly to the retail packaging so as not to be easily removable.

95  Mandatory marking—name and address

 (1) The primary packaging, and the secondary packaging, of a tobacco product must display the name and address of the entity in Australia:

 (a) who packaged the product; or

 (b) on whose behalf it was packaged.

Requirements for name and address of Australian entity

 (2) The name of the entity must be one of the following:

 (a) if the entity has a business name registered to it under the Business Names Registration Act 2011—that business name;

 (b) if the entity is a company registered under the Corporations Act 2001—that company name.

 (3) The address of the entity must be one of the following:

 (a) if the entity has a business name registered to it under the Business Names Registration Act 2011—the address of the entity’s principal place of business in Australia registered under that Act;

 (b) if the entity is a company registered under the Corporations Act 2001—the address of the entity’s principal place of business in Australia registered under that Act.

 (4) The name and address must:

 (a) appear on only one outer surface of the retail packaging of the tobacco product; and

 (b) appear only once on that surface; and

 (c) be printed:

 (i) in the typeface known as Lucida Sans; and

 (ii) no larger than 3 mm in size; and

 (iii) in a normal weighted regular font; and

 (iv) in the colour known as Pantone Cool Gray 2C; and

 (d) for a cigarette pack or cigarette carton—appear only on the side outer surface of the pack or carton on which a health warning is not displayed.

Interaction with National Trade Measurement Regulations 2009

 (5) The requirements of this section apply in addition to any requirements to mark a name and address on the primary packaging, or secondary packaging, of a tobacco product under regulation 4.7 of the National Trade Measurement Regulations 2009.

 (6) Any such marking under that regulation must be printed in the colour known as Pantone Cool Gray 2C.

 (7) To avoid doubt, nothing in this section requires a name and address to be displayed more than once on the retail packaging of a tobacco product.

96  Mandatory marking—consumer contact telephone number

 (1) The primary packaging of a tobacco product must display a consumer contact telephone number for the entity in Australia:

 (a) who packaged the product; or

 (b) on whose behalf it was packaged.

 (2) The secondary packaging of the tobacco product may display a consumer contact telephone number for the entity in Australia:

 (a) who packaged the product; or

 (b) on whose behalf it was packaged.

Requirements for consumer contact telephone numbers

 (3) The consumer contact telephone number:

 (a) must be an Australian telephone number that is in service; and

 (b) must be printed:

 (i) in the typeface known as Lucida Sans; and

 (ii) no larger than 3 mm in size; and

 (iii) in normal weighted regular font; and

 (iv) in the colour known as Pantone Cool Gray 2C; and

 (c) must:

 (i) appear only once on the packaging; and

 (ii) appear only as numerals or as any combination of numerals, hyphens and brackets; and

 (iii) be prefaced with the abbreviation ‘Phone:’ or ‘Ph:’, exactly in one of those formats; and

 (iv) for a cigarette pack—appear on the side outer surface of the pack on which a health warning is not displayed; and

 (v) for other retail packaging that is marked with a name and address that complies with section 95—appear on the same surface as that name and address; and

 (d) must not:

 (i) form a symbol or design; or

 (ii) represent, or be suggestive of, the brand name or variant name (if any) of the tobacco product.

Part 3.9Plain packaging—wrappers

 

97  Purpose of this Part

  This Part prescribes requirements in relation to plastic or other wrappers that form part of the retail packaging of tobacco products for the purposes of section 80 of the Act.

Note: See section 71 of this instrument for rules relating to the display of health warnings on wrappers.

98  Basic requirements for wrappers

Scope

 (1) This section applies to a plastic or other wrapper that covers:

 (a) the primary packaging of a tobacco product; or

 (b) the secondary packaging of a tobacco product; or

 (c) a tobacco product that is for retail sale.

Requirements

 (2) The wrapper must:

 (a) be transparent; and

 (b) not be coloured, marked, textured or embellished in any way, other than as permitted by this instrument.

99  Mark on wrapper to conceal bar codes

  A plastic or other wrapper covering more than one item of primary packaging of a tobacco product may be marked with a solid black rectangle to conceal the bar code on each item of primary packaging covered by the wrapper.

100  Tear strips on wrappers

 (1) A plastic or other wrapper that covers:

 (a) the primary packaging of a tobacco product; or

 (b) the secondary packaging of a tobacco product; or

 (c) a tobacco product that is for retail sale;

may include one tear strip.

Tear strips—generally

 (2) The tear strip must:

 (a) be either:

 (i) entirely black; or

 (ii) entirely transparent and not coloured; and

 (b) form a single continuous straight line of constant width, not wider than 3 mm, around the circumference of the primary packaging or secondary packaging, or the tobacco product, covered by the wrapper.

 (3) However, a transparent and not coloured tear strip may include a single solid black line not more than 15 mm long indicating where the tear strip begins.

Tear strips—cigarette packs and cigarette cartons

 (4) A tear strip on a plastic or other wrapper that covers one cigarette pack must be parallel, and as close as possible, to the bottom edge of the fliptop lid.

 (5) A tear strip on a plastic or other wrapper that covers a cigarette carton, or more than one cigarette pack, must be parallel to any straight edge of the cigarette carton or the cigarette packs, as the case requires.

Part 3.10Plain packaging—inserts (other than health promotion inserts) and onserts

Division 1Preliminary

101  Purpose of this Part

  This Part prescribes inserts and onserts that may be included in or on the retail packaging of tobacco products for the purposes of subsection 82(2) of the Act.

Note 1: For health promotion inserts, see Part 3.11 of this instrument.

Note 2: The lining of a cigarette pack is not an insert. For the requirements in relation to linings, see the following provisions of this instrument:

(a) section 35 (about physical features of linings);

(b) section 43 (about colour and finish of retail packaging).

Division 2Permitted inserts and onserts

102  Inserts to avoid damage to tobacco products

 (1) The retail packaging of a tobacco product, other than a cigarette pack or a cigarette carton, may include an insert if the insert is used to avoid damage to the tobacco product during transportation or storage.

 (2) The insert must be either:

 (a) the colour known as Pantone 448C; or

 (b) transparent and not coloured.

 (3) The insert must not display any mark.

103  Adhesive labels

  The retail packaging of a tobacco product may include the following adhesive labels if permitted by this instrument:

 (a) a track and trace identifier that complies with Part 3.5;

 (b) a brand name or variant name that complies with Part 3.6;

 (c) a health warning that complies with Part 3.7;

 (d) a bar code or fire risk statement that complies with Part 3.8.

Part 3.11Plain packaging—health promotion inserts

Division 1Preliminary

104  Purpose of this Part

  This Part prescribes requirements for the health promotion inserts that must be included in the retail packaging of tobacco products for the purposes of paragraph 82(1)(a) of the Act.

Note: For requirements in relation to other inserts in retail packaging, see Part 3.10 of this instrument.

105  Definition of health promotion insert

  Each numbered combination of images in a clause of Schedule 8 is a health promotion insert.

106  Secretary may approve file containing images for health promotion inserts

 (1) The Secretary may approve one or more electronic files containing images for use in printing health promotion inserts for inclusion in the retail packaging of tobacco products for the purposes of this Part.

 (2) If such a file has been approved, the health promotion inserts that are included in the retail packaging of tobacco products must:

 (a) be sourced from the file; and

 (b) use the same resolution as the file.

 (3) The Secretary must make a file approved under subsection (1) available to a person on request, free of charge, if the Secretary is reasonably satisfied that the person is involved in packaging tobacco products in retail packaging.

Division 2Including health promotion inserts in retail packaging

107  Including health promotion inserts in retail packaging of tobacco products

Scope

 (1) This Part applies to the primary packaging of the following tobacco products:

 (a) cigarettes;

 (b) pipe tobacco;

 (c) loose processed tobacco other than pipe tobacco.

 (2) This Part does not apply to the retail packaging of:

 (a) cigars; or

 (b) shisha tobacco products.

Inclusion of health promotion inserts

 (3) The primary packaging of a tobacco product sold or supplied, or offered for sale or supply, must include one health promotion insert in accordance with this Part.

108  Health promotion inserts to be included equally

 (1) Health promotion inserts are to be included in the retail packaging of tobacco products as nearly as possible in equal numbers.

 (2) Without limiting subsection (1), retail packaging of cigarettes is taken to comply with subsection (1) if, in any random sample of 4 cigarette cartons, the same health promotion insert is included in no more than 2 cigarette packs in any carton.

109  Health promotion inserts not to be obscured, folded etc.

 (1) A health promotion insert in the retail packaging of a tobacco product must not be obscured or obliterated in any way at the time of the sale or supply of the tobacco product.

 (2) A health promotion insert must be easily removable from the retail packaging without damaging the insert, the packaging or the tobacco product when the retail packaging is opened in the normal way.

Folding of health promotion inserts

 (3) Health promotion inserts in the retail packaging of the following tobacco products must not be folded:

 (a) cigarette packs;

 (b) pouches containing pipe tobacco or other loose processed tobacco.

 (4) Health promotion inserts in other retail packaging may be folded once if the dimensions of the packaging are such that the insert cannot otherwise be included in the packaging.

Example: A health promotion insert may be folded once for inclusion in a small cylinder of loose processed tobacco.

110  Images on health promotion inserts

  The image on a health promotion insert must:

 (a) appear only in portrait orientation; and

 (b) fill the surface area of the insert; and

 (c) not be distorted in any way.

111  Placement of health promotion inserts

Cigarette packs

 (1) A health promotion insert in a cigarette pack must:

 (a) be inserted in the front of the fliptop pack; and

 (b) be located in front of the cigarettes and the lining (if any) of the pack; and

 (c) be visible upon opening the pack in the normal way; and

 (d) be easily removable so as to permit reading of both sides of the insert.

Retail packaging of pipe tobacco or other loose processed tobacco

 (2) The placement of a health promotion insert in the retail packaging of pipe tobacco or other loose processed tobacco must comply with either subsection (3) or (4).

 (3) The placement of a health promotion insert in retail packaging complies with this subsection if the health promotion insert is:

 (a) inserted inside the packaging; and

 (b) located in front of, or on top of, the tobacco product and any other permitted insert; and

 (c) visible upon opening the packaging in the normal way; and

 (d) easily removable so as to permit reading of both sides of the insert.

 (4) The placement of a health promotion insert in retail packaging complies with this subsection if the health promotion insert is:

 (a) fixed with soft adhesive:

 (i) in the case of retail packaging that is a pouch—to the hidden flap of the pouch; or

 (ii) in the case of retail packaging that is a cylinder—to the inner surface of the lid of the cylinder; and

 (b) visible upon opening the packaging in the normal way; and

 (c) easily removable so as to permit reading of both sides of the insert.

112  Technical requirements for health promotion inserts

Paper

 (1) A health promotion insert must be printed on recycled paper.

 (2) The weight of the paper must be at least 150 grams per square metre but not more than 200 grams per square metre.

Dimensions

 (3) The dimensions of a health promotion insert must comply with the following requirements:

 (a) height—be at least 79 mm but not more than 85 mm;

 (b) width—be at least 47 mm but not more than 55 mm.

 (4) A health promotion insert for primary packaging other than a cigarette pack must be rectangular.

 (5) A health promotion insert for a cigarette pack must be:

 (a) rectangular; or

 (b) tapered so that it is wider at the top than at the bottom.

Format and finish

 (6) A health promotion insert may have rounded edges but must not be bevelled or otherwise shaped or embellished in any way.

 (7) A health promotion insert must be coated with a clear, protective matt finish.

 (8) The inks and the coating used on a health promotion insert must not prevent it from being recycled.

Part 3.12Tobacco products—appearance, physical features and contents

Division 1Appearance and physical features requirements

113  Purpose of this Division

  This Division prescribes requirements in relation to the appearance and physical features of tobacco products for the purposes of the following provisions of the Act:

 (a) subsection 86(2) (about other marks that may, or are required to, appear on tobacco products);

 (b) subsection 86(3) (about the appearance of tobacco products);

 (c) subsection 86(4) (about the physical features of tobacco products).

114  Alphanumeric code on cigarettes

 (1) A cigarette may be marked with an alphanumeric code.

Requirements

 (2) The alphanumeric code must:

 (a) appear only once on the cigarette; and

 (b) be printed:

 (i) parallel to, and not more than 38 mm from, the end of the cigarette that is not designed to be lit; and

 (ii) in an English sans serif typeface; and

 (iii) no larger than 2.5 mm in size; and

 (iv) in normal weighted regular font; and

 (v) in black.

Restrictions

 (3) The alphanumeric code must not:

 (a) form a symbol or design; or

 (b) represent, or be suggestive of, the brand name or variant name (if any) of the cigarette.

115  Appearance of cigars

 (1) A single band may appear around the circumference of a cigar if:

 (a) it is the colour known as Pantone 448C; and

 (b) it is the only band around the circumference of the cigar; and

 (c) it complies with this section.

Note: The band permitted under this subsection is not retail packaging of the cigar.

Permitted marks

 (2) The following marks may appear on the band:

 (a) the brand name and variant name (if any) of the cigar;

 (b) the country of origin statement;

 (c) an alphanumeric code.

 (3) The band may also contain an origin mark that is a covert mark that is not visible to the naked eye.

 (4) The marks mentioned in subsection (2) must:

 (a) appear only once on the band; and

 (b) be printed:

 (i) in the typeface known as Lucida Sans; and

 (ii) no larger than 3 mm in size; and

 (iii) in normal weighted regular font; and

 (iv) in the colour known as Pantone Cool Gray 2C.

 (5) The brand name and variant name (if any) must be placed horizontally along the length of the band so that they run around the circumference of the cigar.

Restrictions

 (6) A mark that is an alphanumeric code must not:

 (a) form a symbol or design; or

 (b) represent, or be suggestive of, the brand name or variant name (if any) of the cigar.

116  Appearance of bidis

  A bidi may include a single black thread around the circumference of the bidi.

117  Paper casing for cigarettes

  The paper casing of cigarettes must:

 (a) for those parts of the cigarette other than the filter (if any)—be white; and

 (b) if the cigarette contains a filter—contain an imitation cork tip; and

 (c) have a matt finish; and

 (d) be free from any mark (other than as permitted under this Part).

118  Lowered permeability bands

 (1) A lowered permeability band (if any) on a cigarette must be white.

Note: For lowered permeability band, see section 5.

 (2) Cigarettes that use lowered permeability bands must have at least 2 identical bands surrounding the tobacco column.

Filter cigarettes

 (3) For permeability bands on cigarettes with filter tips:

 (a) at least one band must be located not less than 15 mm from the lighting end of the cigarette; and

 (b) at least one band must be located not less than 10 mm from the filter tip end of the tobacco column.

Nonfilter cigarettes

 (4) For permeability bands on cigarettes without filter tips:

 (a) at least one band must be located not less than 15 mm from the lighting end of the cigarette; and

 (b) at least one band must be located not less than 10 mm from the other end of the tobacco column.

119  Standardised cigarette dimensions

  The dimensions of a cigarette must comply with the following requirements:

 (a) for the diameter—at least 7.65 mm but not more than 8 mm;

 (b) for the length—at least 82 mm but not more than 85 mm.

120  Filter tips

Colour of filter tips on processed tobacco products (other than filtered cigars)

 (1) Subject to subsection (2), the filter tip of a processed tobacco product must:

 (a) on the outside—be covered by imitation cork filter paper; and

 (b) on the inside—be coloured white.

Colour of filter tips on filtered cigars

 (2) If the processed tobacco product is a cigar that has a filter tip, the filter tip may, on either or both of the outside or inside, be:

 (a) the colour known as Pantone 448C; or

 (b) coloured drab dark brown.

Colour of filter tips not part of processed tobacco product

 (3) A filter tip that is a tobacco product accessory must be coloured white on both the outside and the inside.

Rules for all filter tips

 (4) A filter tip mentioned in this section must be solid and smooth without any recessing, hollowing, raised features, embossing, decorative designs, ridges, bulges or other irregularities.

Division 2Content requirements

121  Tobacco products—prohibited ingredients

  For the purposes of subsection 87(1) of the Act, a tobacco product must not contain any ingredient set out in the following table.

 

Tobacco products—prohibited ingredients

Item

Ingredient

1

Additives that have flavouring properties or that enhance flavour (except an ingredient listed in the table in section 122)

An additive is covered by this table item whether the additive:

(a) acts naturally or only upon combustion; or

(b) acts independently or only in combination with one or more other ingredients; or

(c) acts by independently enhancing flavour or by masking other flavours

2

Amino acids that have been added to the product

3

Caffeine

4

Cloves, clove oil, clove extract and eugenol

5

Colouring agents, except those required to:

(a) for cigarettes—whiten the paper or to imitate a cork pattern; or

(b) for cigarettes—apply the alphanumeric code permitted by section 114; or

(c) for cigars—colour a single band around the circumference of a cigar in the colour known as Pantone 448C, or create marks on the band in the colour known as Pantone Cool Gray 2C; or

(d) for all tobacco products—meet the requirements for any health warning under Part 3.7 or mandatory marking under Part 3.8

6

Essential fatty acids

7

Fruits, vegetables or any product obtained from the processing of fruit or vegetable, except activated charcoal or starch

8

Glucuronolactone

9

Menthol and menthol derivatives, including but not limited to:

(a) Imenthol; and

(b) Imenthone

10

Mineral nutrients, except those necessary to manufacture the tobacco product

11

Probiotics

12

Spices, seasonings or herbs

13

Sugars or sweeteners (except starch) that have been added to the product

14

Synthetic cooling or masking agents, including but not limited to:

(a) 2IsopropylN,2,3trimethylbutanamide (WS23); and

(b) NEthylpmenthane3carboxamide (WS3)

15

Taurine

16

Vitamins

122  Tobacco products—permitted ingredients

  For the purposes of subsection 87(3) of the Act, a tobacco product may contain an ingredient set out in the following table.

Note: Subject to section 121 of this instrument, a tobacco product may contain ingredients in addition to those listed in the following table.

 

Tobacco products—permitted ingredients

Item

Ingredient

1

Benzoic acid

2

Butylated hydroxytoluene

3

Carboxymethyl cellulose

4

Citric acid

5

Ethanol

6

Fumaric acid

7

Glycerol

8

Glycerol esters of wood rosin

9

Guar gum

10

nPropyl acetate

11

Paraffin wax

12

Polyoxyethylene sorbitan monolaurate

13

Propylene glycol

14

Sodium acetate anhydrous

15

Sodium alginate

16

Sorbic acid

17

Triacetin

18

Tributyl acetylcitrate

123  Tobacco products—prohibited devices

  For the purposes of section 88 of the Act, a tobacco product must not contain any device that is capable of altering the flavour, smell or intensity of the product, including any card, capsule, bead or mouthpiece.

Example: A ‘crush ball’ or ‘flavour bead’ in a cigarette that is designed or intended to impart a flavour when crushed is not permitted.

Part 3.13Tobacco products—standards

 

124  Purpose of this Part

  This Part prescribes the following requirements in relation to tobacco products:

 (a) performance requirements for the purposes of section 89 of the Act;

 (b) testing requirements for the purposes of section 90 of the Act.

125  Cigarettes—performance requirements

  At least 75% of the cigarettes that are tested in a test trial described in section 126 must fail to achieve fulllength burns.

126  Cigarettes—testing requirements

 (1) Cigarettes must be tested as part of a test trial in accordance with AS 48302007.

 (2) Each test of a cigarette in a test trial must be conducted on 10 layers of filter paper.

 (3) Each test trial must consist of 40 replicated tests.

 (4) Each different kind of cigarette must be tested in a separate test trial.

Note: Cigarettes that use lowered permeability bands must also comply with the requirements in section 118 (lowered permeability bands).

Chapter 4Reporting and information disclosure

Part 4.1Introduction

 

127  Simplified outline of this Chapter

The Act requires certain manufacturers and importers of tobacco products (collectively known as reporting entities) to regularly give to the Secretary a number of different reports.

This Chapter prescribes details about the information that is to be included in the tobacco product volumes report.

It also prescribes matters to which the Minister must have regard in deciding whether to publish a report, or part of a report.

Part 4.2Information to be included in reports

 

128  Purpose of this Part

  This Part prescribes:

 (a) for the purposes of paragraph 144(a) of the Act, details about the information to be included in reports under Chapter 5 of the Act; and

 (b) for the purposes of subsection 145(2) of the Act, matters to which the Minister must have regard in deciding whether to publish a report, or part of a report.

129  Tobacco product volumes report—scope

  A tobacco product volumes report required under section 132 of the Act must separately identify the information in the report by reference to each of the following kinds of tobacco products:

 (a) cigarettes;

 (b) cigars;

 (c) loose processed tobacco (including pipe tobacco);

 (d) shisha tobacco products;

 (e) other tobacco products.

130  Tobacco product volumes report—product information

  A tobacco product volumes report required under section 132 of the Act must include the following information for each kind of tobacco product:

 (a) the brand name and variant name (if any);

 (b) whether the brand or variant has, at any time before the period covered by the report, been previously sold or supplied in Australia;

 (c) the number of units, mass or volume of the product included in the retail packaging of the product;

 (d) the European Article Number or Universal Product Code for the product;

 (e) the recommended retail price of the product;

 (f) the product’s country of origin;

 (g) for the period covered by the report, details of the following amounts (by units of primary packaging and kilograms):

 (i) the amount imported by the reporting entity;

 (ii) the amount purchased in Australia by the reporting entity;

 (iii) the amount returned to the reporting entity;

 (iv) the amount exported by the reporting entity;

 (v) the amount sold or supplied by the reporting entity;

 (vi) the amount destroyed by the reporting entity.

131  Tobacco product volumes report—distribution information

  A tobacco product volumes report required under section 132 of the Act must include the following information for each kind of tobacco product:

 (a) the brand name and variant name (if any);

 (b) for the period covered by the report, the amount sold or supplied by the reporting entity (by units of primary packaging and kilograms) in relation to each postcode to which the reporting entity distributed the product.

132  Publication of reports—matters to which Minister must have regard

  In making a decision under subsection 145(2) of the Act, the Minister must have regard to the following matters:

 (a) whether the Minister considers that publication would advance the objects of the Act;

 (b) whether publication would involve the publication of personal information (within the meaning of the Privacy Act 1988);

 (c) whether publication would involve the publication of a document that is an exempt document, or a conditionally exempt document, within the meaning of the Freedom of Information Act 1982;

 (d) whether the Minister considers information in the report to be false, misleading or deceptive.

Schedule 1Online tobacco advertisement warnings

Note: See section 17.

 

 

Health warning 1.1—Quarter from 1 Jan to 31 March

Image shows an illustration of a DNA structure. One section of the DNA structure is glowing similar to the butt of a cigarette.

Text reads The chemicals in tobacco smoke can damage your DNA. This can trigger cancer. For help quitting call Quitline 13 7848, talk to your doctor or pharmacist, visit quit.org.au.
It is illegal to sell tobacco products to a person under 18. It is illegal to purchase a tobacco product for use by a person under 18.

Health warning 1.2—Quarter from 1 April to 30 June

Image shows an illustration of stylised unhealthy red and brown lungs on a grey background with a cigarette in the trachea and cigarette smoke coming out from the lungs.

Text reads Smoking causes lung diseases that cannot be cured. For help quitting call Quitline 13 7848, talk to your doctor or pharmacist, visit quit.org.au.
It is illegal to sell tobacco products to a person under 18. It is illegal to purchase a tobacco product for use by a person under 18

Health warning 1.3—Quarter from 1 July to 30 September

Image shows an illustration of a glowing white and red ECG reading on a black background. The ECG reading shows 2 waves depicting a heart attack, followed by a flat line.

Text reads Smoking can lead to an early death. For help quitting call Quitline 13 7848, talk to your doctor or pharmacist, visit quit.org.au.
It is illegal to sell tobacco products to a person under 18. It is illegal to purchase a tobacco product for use by a person under 18

Health warning 1.4—Quarter from 1 October to 31 December

Image shows an illustration of a stylised brain with 7 hooks with lines attached fixed in the brain and pulling tight in different directions.
Text reads WARNING: Tobacco contains nicotine, which is very addictive. But, you CAN quit and help is available. For help quitting call Quitline 13 7848, talk to your doctor or pharmacist, visit quit.org.au. It is illegal to sell tobacco products to a person under 18. It is illegal to purchase a tobacco product for use by a person under 18.

Schedule 2Health warning series—cigarettes and tobacco products other than cigars, pipe tobacco, shisha tobacco and bidis

Note: See Part 3.7.

Part 2.1—Vertical retail packaging

 

Health warning 2.1.1

Front outer surface Image shows an illustration of stylised unhealthy red and brown lungs on a grey background with a cigarette in the trachea and cigarette smoke coming out from the lungs

Text reads Your lungs cannot protect you from all the chemicals in smoke. tobaccofacts.gov.au

Back outer surface Image shows an illustration showing the transparent outline of a human body with bright green arteries and bright red lungs in the upper section of the body

Text reads The chemicals in tobacco smoke move from your lungs: into your blood stream then to all parts of your body; and cause damage anywhere they go. For help quitting, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads WARNING Tobacco smoke contains carbon monoxide, which increases your risk of a heart attack.

Health warning 2.1.2

Front outer surface image is of a close-up photo of the outside of a person’s throat and upper chest. There are surgical incisions across the throat and going down the chest in the shape of a T with medical staples holding the skin together. There is hole in the middle of the incisions with a white tube coming out. 

Text says What would it be like to get THROAT CANCER? 

For help quitting, call Quitline 13 7848

Back outer surface image is a photo of ENT surgeon Dr Robert Wormald with medical scrubs on. Text on bottom left side says “Surgery to remove your voice box is one of the most life-changing operations you could have” ENT surgeon Dr Robert Wormald.
Text at the bottom says 
If you get throat cancer, you may:
• need surgery to remove part of your throat
• lose your voice
• need to breathe through a hole in your neck.
People who smoke are 11 times more likely to get cancer of the voice box.
To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke cause throat cancer. These chemicals hit your throat when you inhale and damage the DNA in your throat cells.

Health warning 2.1.3

Front outer surface image shows a photo of woman in hospital gown sitting on hospital bed and clutching her stomach with one hand and with her head in other hand. 

Text reads Smoking DOUBLES the risk of cervical cancer. tobaccofacts.gov.au

Back outer surface image shows a coloured diagram of female reproductive organs, including fallopian tubes, ovaries, uterus (womb), cervix, and vagina. There is a tumour shown within the cervix and vagina. Labels on uterus, cervix, vagina and tumour

Text reads Infection with human papilloma virus (HPV) is the main cause of cervical cancer. Smoking doubles the risk of cancer developing.
Talk to your doctor about help available to quit smoking.

Side outer surface/hidden flap/cylinder base text reads WARNING chemicals from tobacco smoke travel from the lungs through the blood to the rest of your body. These chemicals can be found in the cervical cells of smokers.

Health warning 2.1.4

Front outer surface image shows a photo of open heart surgery for heart disease. The patient’s chest cavity is open and there are 2 sets of gloved hands using medical equipment.

Text says Smoking causes heart attacks. 
These can kill you…

Back outer surface image shows a photo of a patient lying on the ground with 2 paramedics providing medical support. The paramedic on the right is holding an oxygen mask on the mouth of the patient and the paramedic on the left is performing CPR chest compressions. There is a defibrillator and medical bag in the background
Text says …and not just when you’re old. People who smoke have more heart attacks than people who don’t smoke. Smokers are also more likely to die from a heart attack at a younger age – even in their 50s or 40s. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Toxic chemicals in smoke narrow your heart's blood vessels. This makes your heart work harder and reduces the blood and oxygen that can get to it.

Health warning 2.1.5

Front outer surface image shows a close up photo of a male injecting insulin into his abdomen with an insulin pen

Text reads Smoking leads to diabetes…
For help quitting, call Quitline 13 7848

Back outer surface image shows a photo-realistic illustration of a person sitting with 1 leg amputated at the knee and some scarring

Text reads…and it makes diabetes worse. Lifestyle factors such as poor diet can increase the risk of type 2 diabetes. But smoking also increases the risk. People with diabetes who smoke are more likely to get damaged blood vessels and need limb amputations. tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Complications of diabetes include heart disease, kidney disease, stroke and blindness.

Health warning 2.1.6

Front outer surface image shows a droopy cigarette with ash at the end.

Text says How does smoking cause erectile dysfunction?
For help quitting, call Quitline 13 7848

Back outer surface image shows a man’s hand holding a syringe with needle.

Text says Smoking can reduce the firmness of erections and cause impotence. 
Impotence means being unable to have an erection firm enough for sex. Erectile dysfunction can have terrible effects on a man or couple’s sex life and intimacy.
Treatments include medicines, pumps and injections in the penis. But these don’t always work.
To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Smoking damages the blood vessels, reducing the blood flow that is needed for an erection.

Health warning 2.1.7

Front outer surface image shows a photo of a pregnant woman's stomach. One hand is pushing away another person’s hand holding a cigarette.

Text reads Second-hand smoke contains toxic chemicals…

Back outer surface image shows a photo of premature baby in a NICU crib with eyes closed and multiple medical supports, including a breathing tube heart monitor and cannula lines. The baby has a large bandage on one arm, and a hospital name tag on the other
Text reads …that can hurt an unborn baby. Exposure to second-hand smoke during pregnancy increases risk of the baby being born pre-term. Babies born pre-term need help with breathing and feeding. They can get infections and need a lot of extra care. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Tobacco smoke contains carbon monoxide that could stop a baby getting all the oxygen it needs. This would affect the baby's growth and development.

Health warning 2.1.8

Front outer surface image shows a photo of a young boy in a hospital setting blowing into a respiratory machine with tubes and a bag

Text reads Second-hand smoke reduces your child’s lung capacity.

Back outer surface image shows a stylised illustration of the face and chest area of a young child with red lungs

Text reads Children’s lungs don’t grow as well if they are exposed to tobacco smoke. These children may not achieve full potential lung capacity later in life. They may find it harder to excel at sport. As adults they are more likely to get serious lung disease. To find out more, see tobaccofacts.gov.au
For help quitting, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads The number of air sacs in lungs continues to increase for several years after birth. It's a vulnerable time for children's growing lungs. Second-hand smoke reduces their lung growth.

Health warning 2.1.9

Front outer surface image is a photo of a lit cigarette with a cancerous growth coming out the white part of the cigarette. The cigarette is held between two fingers.

Text says Your next cigarette could be the one to trigger cancer.  
For help quitting, call the Quitline 13 7848

Back outer surface image shows a photo of 2 people’s hands passing an unlit cigarette between them. There is a blurred outdoor party scene in the background.
Text says Toxic chemicals in tobacco cause DNA mutations even at very low levels. These cause damage that leads to cancer even if you only smoke cigarettes occasionally. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads the DNA tells each cell how to function and grow. When DNA is damaged by poisons in tobacco smoke, a cell can begin to grow out of control. This is the start of cancer.

Health warning 2.1.10

Front outer surface image shows an illustration of a stylised brain with 12 hooks with lines attached fixed in the brain and pulling tight in different directions

Text says Nicotine is a highly ADDICTIVE DRUG but…
You CAN Quit smoking. Call Quitline 13 7848

Back outer surface image shows a photo of daughter and father kicking a soccer ball in the backyard. Daughter is facing away from the camera and the father is front on to the camera

Text reads …quitting is definitely worth it. Quitting smoking usually takes several tries. Every time you try, you learn more about how to beat.
For help quitting: talk to your doctor, visit quit.org.au, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads There is no magic cure when it comes to quitting. But medications and support can help. To find out more, see tobaccofacts.gov.au

Part 2.2—Horizontal retail packaging

 

Health warning 2.2.1

Front outer surface image shows an illustration of stylised unhealthy red and brown lungs on a grey background with a cigarette in the trachea and cigarette smoke coming out from the lungs

Text reads Your lungs cannot protect you from all the chemicals in smoke. tobaccofacts.gov.au

Back outer surface image shows an illustration showing the transparent outline of a human body with bright green arteries and bright red lungs in the upper section of the body

Text reads The chemicals in tobacco smoke move from your lungs: into your blood stream then to all parts of your body; and cause damage anywhere they go. For help quitting, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads WARNING Tobacco smoke contains carbon monoxide, which increases your risk of a heart attack.

Health warning 2.2.2

Front outer surface image is of a close-up photo of the outside of a person’s throat and upper chest. There are surgical incisions across the throat and going down the chest in the shape of a T with medical staples holding the skin together. There is hole in the middle of the incisions with a white tube coming out. 

Text says What would it be like to get THROAT CANCER? 

For help quitting, call Quitline 13 7848

Back outer surface image is a photo of ENT surgeon Dr Robert Wormald with medical scrubs on. Text on bottom left side says “Surgery to remove your voice box is one of the most life-changing operations you could have” ENT surgeon Dr Robert Wormald.
Text at the bottom says 
If you get throat cancer, you may:
• need surgery to remove part of your throat
• lose your voice
• need to breathe through a hole in your neck.
People who smoke are 11 times more likely to get cancer of the voice box.
To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke cause throat cancer. These chemicals hit your throat when you inhale and damage the DNA in your throat cells.

Health warning 2.2.3

Front outer surface image shows a photo of woman in hospital gown sitting on hospital bed and clutching her stomach with one hand and with her head in other hand. 

Text reads Smoking DOUBLES the risk of cervical cancer. tobaccofacts.gov.au

Back outer surface image shows a coloured diagram of female reproductive organs, including fallopian tubes, ovaries, uterus (womb), cervix, and vagina. There is a tumour shown within the cervix and vagina. Labels on uterus, cervix, vagina and tumour

Text reads Infection with human papilloma virus (HPV) is the main cause of cervical cancer. Smoking doubles the risk of cancer developing.
Talk to your doctor about help available to quit smoking.

Side outer surface/hidden flap/cylinder base text reads WARNING chemicals from tobacco smoke travel from the lungs through the blood to the rest of your body. These chemicals can be found in the cervical cells of smokers.

Health warning 2.2.4

Front outer surface image shows a photo of open heart surgery for heart disease. The patient’s chest cavity is open and there are 2 sets of gloved hands using medical equipment.

Text says Smoking causes heart attacks. 
These can kill you…

Back outer surface image shows a photo of a patient lying on the ground with 2 paramedics providing medical support. The paramedic on the right is holding an oxygen mask on the mouth of the patient and the paramedic on the left is performing CPR chest compressions. There is a defibrillator and medical bag in the background
Text says …and not just when you’re old. People who smoke have more heart attacks than people who don’t smoke. Smokers are also more likely to die from a heart attack at a younger age – even in their 50s or 40s. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Toxic chemicals in smoke narrow your heart's blood vessels. This makes your heart work harder and reduces the blood and oxygen that can get to it.

Health warning 2.2.5

Front outer surface image shows a close up photo of a male injecting insulin into his abdomen with an insulin pen

Text reads Smoking leads to diabetes…
For help quitting, call Quitline 13 7848

Back outer surface image shows a photo-realistic illustration of a person sitting with 1 leg amputated at the knee and some scarring

Text reads…and it makes diabetes worse. Lifestyle factors such as poor diet can increase the risk of type 2 diabetes. But smoking also increases the risk. People with diabetes who smoke are more likely to get damaged blood vessels and need limb amputations. tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Complications of diabetes include heart disease, kidney disease, stroke and blindness.

Health warning 2.2.6

Front outer surface image shows a droopy cigarette with ash at the end.

Text says How does smoking cause erectile dysfunction?
For help quitting, call Quitline 13 7848

Back outer surface image shows a man’s hand holding a syringe with needle.

Text says Smoking can reduce the firmness of erections and cause impotence. 
Impotence means being unable to have an erection firm enough for sex. Erectile dysfunction can have terrible effects on a man or couple’s sex life and intimacy.
Treatments include medicines, pumps and injections in the penis. But these don’t always work.
To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Smoking damages the blood vessels, reducing the blood flow that is needed for an erection.

Health warning 2.2.7

Front outer surface image shows a photo of a pregnant woman's stomach. One hand is pushing away another person’s hand holding a cigarette.

Text reads Second-hand smoke contains toxic chemicals…

Back outer surface image shows a photo of premature baby in a NICU crib with eyes closed and multiple medical supports, including a breathing tube heart monitor and cannula lines. The baby has a large bandage on one arm, and a hospital name tag on the other
Text reads …that can hurt an unborn baby. Exposure to second-hand smoke during pregnancy increases risk of the baby being born pre-term. Babies born pre-term need help with breathing and feeding. They can get infections and need a lot of extra care. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads The number of air sacs in lungs continues to increase for several years after birth. It's a vulnerable time for children's growing lungs. Second-hand smoke reduces their lung growth.

Health warning 2.2.8

Front outer surface image shows a photo of a young boy in a hospital setting blowing into a respiratory machine with tubes and a bag

Text reads Second-hand smoke reduces your child’s lung capacity.

Back outer surface image shows a stylised illustration of the face and chest area of a young child with red lungs

Text reads Children’s lungs don’t grow as well if they are exposed to tobacco smoke. These children may not achieve full potential lung capacity later in life. They may find it harder to excel at sport. As adults they are more likely to get serious lung disease. To find out more, see tobaccofacts.gov.au
For help quitting, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads The number of air sacs in lungs continues to increase for several years after birth. It's a vulnerable time for children's growing lungs. Second-hand smoke reduces their lung growth.

Health warning 2.2.9

Front outer surface image is a photo of a lit cigarette with a cancerous growth coming out the white part of the cigarette. The cigarette is held between two fingers.

Text says Your next cigarette could be the one to trigger cancer.  
For help quitting, call the Quitline 13 7848

Back outer surface image shows a photo of 2 people’s hands passing an unlit cigarette between them. There is a blurred outdoor party scene in the background.
Text says Toxic chemicals in tobacco cause DNA mutations even at very low levels. These cause damage that leads to cancer even if you only smoke cigarettes occasionally. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads the DNA tells each cell how to function and grow. When DNA is damaged by poisons in tobacco smoke, a cell can begin to grow out of control. This is the start of cancer.

Health warning 2.2.10

Front outer surface image shows an illustration of a stylised brain with 12 hooks with lines attached fixed in the brain and pulling tight in different directions

Text says Nicotine is a highly ADDICTIVE DRUG but…
You CAN Quit smoking. Call Quitline 13 7848

Back outer surface image shows a photo of daughter and father kicking a soccer ball in the backyard. Daughter is facing away from the camera and the father is front on to the camera

Text reads …quitting is definitely worth it. Quitting smoking usually takes several tries. Every time you try, you learn more about how to beat.
For help quitting: talk to your doctor, visit quit.org.au, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads There is no magic cure when it comes to quitting. But medications and support can help. To find out more, see tobaccofacts.gov.au

Part 2.3—Square retail packaging, and square images used on other retail packaging

 

Health warning 2.3.1

Front outer surface image shows an illustration of stylised unhealthy red and brown lungs on a grey background with a cigarette in the trachea and cigarette smoke coming out from the lungs

Text reads Your lungs cannot protect you from all the chemicals in smoke. tobaccofacts.gov.au

Back outer surface image shows an illustration showing the transparent outline of a human body with bright green arteries and bright red lungs in the upper section of the body

Text reads The chemicals in tobacco smoke move from your lungs: into your blood stream then to all parts of your body; and cause damage anywhere they go. For help quitting, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads WARNING Tobacco smoke contains carbon monoxide, which increases your risk of a heart attack.

Health warning 2.3.2

Front outer surface image is of a close-up photo of the outside of a person’s throat and upper chest. There are surgical incisions across the throat and going down the chest in the shape of a T with medical staples holding the skin together. There is hole in the middle of the incisions with a white tube coming out. 

Text says What would it be like to get THROAT CANCER? 

For help quitting, call Quitline 13 7848

Back outer surface image is a photo of ENT surgeon Dr Robert Wormald with medical scrubs on. Text on bottom left side says “Surgery to remove your voice box is one of the most life-changing operations you could have” ENT surgeon Dr Robert Wormald.
Text at the bottom says 
If you get throat cancer, you may:
• need surgery to remove part of your throat
• lose your voice
• need to breathe through a hole in your neck.
People who smoke are 11 times more likely to get cancer of the voice box.
To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke cause throat cancer. These chemicals hit your throat when you inhale and damage the DNA in your throat cells.

Health warning 2.3.3

Front outer surface image shows a photo of woman in hospital gown sitting on hospital bed and clutching her stomach with one hand and with her head in other hand. 

Text reads Smoking DOUBLES the risk of cervical cancer. tobaccofacts.gov.au

Back outer surface image shows a coloured diagram of female reproductive organs, including fallopian tubes, ovaries, uterus (womb), cervix, and vagina. There is a tumour shown within the cervix and vagina. Labels on uterus, cervix, vagina and tumour

Text reads Infection with human papilloma virus (HPV) is the main cause of cervical cancer. Smoking doubles the risk of cancer developing.
Talk to your doctor about help available to quit smoking.

Side outer surface/hidden flap/cylinder base text reads WARNING chemicals from tobacco smoke travel from the lungs through the blood to the rest of your body. These chemicals can be found in the cervical cells of smokers.

Health warning 2.3.4

Front outer surface image shows a photo of open heart surgery for heart disease. The patient’s chest cavity is open and there are 2 sets of gloved hands using medical equipment.

Text says Smoking causes heart attacks. 
These can kill you…

Back outer surface image shows a photo of a patient lying on the ground with 2 paramedics providing medical support. The paramedic on the right is holding an oxygen mask on the mouth of the patient and the paramedic on the left is performing CPR chest compressions. There is a defibrillator and medical bag in the background
Text says …and not just when you’re old. People who smoke have more heart attacks than people who don’t smoke. Smokers are also more likely to die from a heart attack at a younger age – even in their 50s or 40s. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Toxic chemicals in smoke narrow your heart's blood vessels. This makes your heart work harder and reduces the blood and oxygen that can get to it.

Health warning 2.3.5

Front outer surface image shows a close up photo of a male injecting insulin into his abdomen with an insulin pen

Text reads Smoking leads to diabetes…
For help quitting, call Quitline 13 7848

Back outer surface image shows a photo-realistic illustration of a person sitting with 1 leg amputated at the knee and some scarring

Text reads…and it makes diabetes worse. Lifestyle factors such as poor diet can increase the risk of type 2 diabetes. But smoking also increases the risk. People with diabetes who smoke are more likely to get damaged blood vessels and need limb amputations. tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Complications of diabetes include heart disease, kidney disease, stroke and blindness.

Health warning 2.3.6

Front outer surface image shows a droopy cigarette with ash at the end.

Text says How does smoking cause erectile dysfunction?
For help quitting, call Quitline 13 7848

Back outer surface image shows a man’s hand holding a syringe with needle.

Text says Smoking can reduce the firmness of erections and cause impotence. 
Impotence means being unable to have an erection firm enough for sex. Erectile dysfunction can have terrible effects on a man or couple’s sex life and intimacy.
Treatments include medicines, pumps and injections in the penis. But these don’t always work.
To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Smoking damages the blood vessels, reducing the blood flow that is needed for an erection.

Health warning 2.3.7

Front outer surface image shows a photo of a pregnant woman's stomach. One hand is pushing away another person’s hand holding a cigarette.

Text reads Second-hand smoke contains toxic chemicals…

Back outer surface image shows a photo of premature baby in a NICU crib with eyes closed and multiple medical supports, including a breathing tube heart monitor and cannula lines. The baby has a large bandage on one arm, and a hospital name tag on the other
Text reads …that can hurt an unborn baby. Exposure to second-hand smoke during pregnancy increases risk of the baby being born pre-term. Babies born pre-term need help with breathing and feeding. They can get infections and need a lot of extra care. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads WARNING Tobacco smoke contains carbon monoxide that could stop a baby getting all the oxygen it needs. This would affect the baby's growth and development.

Health warning 2.3.8

Front outer surface image shows a photo of a young boy in a hospital setting blowing into a respiratory machine with tubes and a bag

Text reads Second-hand smoke reduces your child’s lung capacity.

Back outer surface image shows a stylised illustration of the face and chest area of a young child with red lungs

Text reads Children’s lungs don’t grow as well if they are exposed to tobacco smoke. These children may not achieve full potential lung capacity later in life. They may find it harder to excel at sport. As adults they are more likely to get serious lung disease. To find out more, see tobaccofacts.gov.au
For help quitting, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads The number of air sacs in lungs continues to increase for several years after birth. It's a vulnerable time for children's growing lungs. Second-hand smoke reduces their lung growth.

Health warning 2.3.9

Front outer surface image is a photo of a lit cigarette with a cancerous growth coming out the white part of the cigarette. The cigarette is held between two fingers.

Text says Your next cigarette could be the one to trigger cancer.  
For help quitting, call the Quitline 13 7848

Back outer surface image shows a photo of 2 people’s hands passing an unlit cigarette between them. There is a blurred outdoor party scene in the background.
Text says Toxic chemicals in tobacco cause DNA mutations even at very low levels. These cause damage that leads to cancer even if you only smoke cigarettes occasionally. To find out more, see tobaccofacts.gov.au

Side outer surface/hidden flap/cylinder base text reads the DNA tells each cell how to function and grow. When DNA is damaged by poisons in tobacco smoke, a cell can begin to grow out of control. This is the start of cancer.

Health warning 2.3.10

Front outer surface image shows an illustration of a stylised brain with 12 hooks with lines attached fixed in the brain and pulling tight in different directions

Text says Nicotine is a highly ADDICTIVE DRUG but…
You CAN Quit smoking. Call Quitline 13 7848

Back outer surface image shows a photo of daughter and father kicking a soccer ball in the backyard. Daughter is facing away from the camera and the father is front on to the camera

Text reads …quitting is definitely worth it. Quitting smoking usually takes several tries. Every time you try, you learn more about how to beat.
For help quitting: talk to your doctor, visit quit.org.au, call Quitline 13 7848

Side outer surface/hidden flap/cylinder base text reads There is no magic cure when it comes to quitting. But medications and support can help. To find out more, see tobaccofacts.gov.au

Schedule 3Health warning series—cigars packaged in cigar tubes

Note: See Part 3.7.

 

 

Health warning 3.1

Front outer surface text reads Cigar smoke contains many toxic chemicals. For help quitting, call Quitline 13 7848. tobaccofacts.gov.au

Health warning 3.2

Front outer surface text reads Regular cigar smoking causes lung cancer. For help quitting, call Quitline 13 7848. tobaccofacts.gov.au

Health warning 3.3

Front outer surface text reads Cigar smoking causes cancer in your mouth. For help quitting, call Quitline 13 7848. tobaccofacts.gov.au

Health warning 3.4

Front outer surface text reads Regularly smoking cigars can cause heart disease. For help quitting, call Quitline 13 7848. tobaccofacts.gov.au

Health warning 3.5

Front outer surface text reads Cigar smoking is NOT a safe alternative to cigarette smoking. For help quitting, call Quitline 13 7848. tobaccofacts.gov.au

Schedule 4Health warning series—cigars other than those packaged in cigar tubes

Note: See Part 3.7.

Part 4.1—Vertical retail packaging

 

Health warning 4.1.1

Front outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over in front of it.

Text reads Cigar smoke contains many toxic chemicals.
Tobaccofacts.gov.au

Back outer surface text reads Smoking cigars: causes cancers of the mouth and throat; can cause lung cancer. Regularly smoking cigars also increase your risk of: heart disease; serious damage to your lungs. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Health warning 4.1.2

Front outer surface image of a stylised illustration of a pair of lungs. The left side is pink and healthy and the right side is grey, shrunken and unhealthy.

Text reads Regular cigar smoking causes lung cancer.
Tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face.

Text reads When you get lung cancer everything changes.
Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. Want to talk about quitting? Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au.

Health warning 4.1.3

Front outer surface image shows a close up photo of a man with a large portion of his bottom jaw missing and scarring from surgeries.

Text reads Cigar smoking causes cancer in your mouth.
tobaccofacts.gov.au

Back outer surface text reads One in every four patients who get cancer in the mouth dies within five years of being diagnosed.
Treatment often requires removing part of the tongue, floor of the mouth and the jaw. Thinking about quitting? Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au.

Health warning 4.1.4

Front outer surface image shows an illustration of a glowing white and red ECG reading on a black background. The ECG reading shows 2 waves at the left depicting a heart attack, followed by a flat line that leads to a lit cigar with smoke rising from it.

Text reads Regularly smoking cigars can cause heart disease. You CAN quit smoking. Call Quitline 13 7848

Back outer surface text reads Cigar smoke contains a poisonous gas called carbon monoxide. Carbon monoxide damages your heart, increasing your risk of a heart attack. To find out more, see tobaccofacts.gov.au

Health warning 4.1.5

Front outer surface text reads Cigar smoking is NOT a safe alternative to cigarette smoking. tobaccofacts.gov.au.

Back outer surface text reads Cigars are not safer than cigarettes. Cigar smoke has higher amounts of some toxic chemicals such as nitrosamines. The risk of cancer such as mouth cancer is similar. If you smoke cigars every day, your risk of disease is similar to someone who smokes cigarettes every day. For help quitting, call Quitline 13 7848.

Part 4.2—Horizontal retail packaging

 

Health warning 4.2.1

Front outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over in front of it.

Text reads Cigar smoke contains many toxic chemicals.
Tobaccofacts.gov.au

Back outer surface text reads Smoking cigars: causes cancers of the mouth and throat; can cause lung cancer. Regularly smoking cigars also increase your risk of: heart disease; serious damage to your lungs. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Health warning 4.2.2

Front outer surface image of a stylised illustration of a pair of lungs. The left side is pink and healthy and the right side is grey, shrunken and unhealthy.

Text reads Regular cigar smoking causes lung cancer.
Tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face.

Text reads When you get lung cancer everything changes.
Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. Want to talk about quitting? Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au.

Health warning 4.2.3

Front outer surface image shows a close up photo of a man with a large portion of his bottom jaw missing and scarring from surgeries.

Text reads Cigar smoking causes cancer in your mouth.
tobaccofacts.gov.au

Back outer surface text reads One in every four patients who get cancer in the mouth dies within five years of being diagnosed.
Treatment often requires removing part of the tongue, floor of the mouth and the jaw. Thinking about quitting? Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au.

Health warning 4.2.4

Front outer surface image shows an illustration of a glowing white and red ECG reading on a black background. The ECG reading shows 2 waves at the left depicting a heart attack, followed by a flat line that leads to a lit cigar with smoke rising from it.

Text reads Regularly smoking cigars can cause heart disease. You CAN quit smoking. Call Quitline 13 7848.

Back outer surface text reads Cigar smoke contains a poisonous gas called carbon monoxide. Carbon monoxide damages your heart, increasing your risk of a heart attack. To find out more, see tobaccofacts.gov.au.

Health warning 4.2.5

Front outer surface text reads Cigar smoking is NOT a safe alternative to cigarette smoking. tobaccofacts.gov.au

Back outer surface text reads Cigars are not safer than cigarettes. Cigar smoke has higher amounts of some toxic chemicals such as nitrosamines. The risk of cancer such as mouth cancer is similar. If you smoke cigars every day, your risk of disease is similar to someone who smokes cigarettes every day. For help quitting, call Quitline 13 7848.

Part 4.3—Square retail packaging, and square images used on other retail packaging

 

Health warning 4.3.1

Front outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over in front of it.

Text reads Cigar smoke contains many toxic chemicals.
Tobaccofacts.gov.au

Back outer surface text reads Smoking cigars: causes cancers of the mouth and throat; can cause lung cancer. Regularly smoking cigars also increase your risk of: heart disease; serious damage to your lungs. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Health warning 4.3.2

Front outer surface image of a stylised illustration of a pair of lungs. The left side is pink and healthy and the right side is grey, shrunken and unhealthy.

Text reads Regular cigar smoking causes lung cancer.
Tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face.

Text reads When you get lung cancer everything changes.
Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. Want to talk about quitting? Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au

Health warning 4.3.3

Front outer surface image shows a close up photo of a man with a large portion of his bottom jaw missing and scarring from surgeries.

Text reads Cigar smoking causes cancer in your mouth.
tobaccofacts.gov.au

Back outer surface text reads One in every four patients who get cancer in the mouth dies within five years of being diagnosed.
Treatment often requires removing part of the tongue, floor of the mouth and the jaw. Thinking about quitting? Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au

Health warning 4.3.4

Front outer surface image shows an illustration of a glowing white and red ECG reading on a black background. The ECG reading shows 2 waves at the left depicting a heart attack, followed by a flat line that leads to a lit cigar with smoke rising from it.

Text reads Regularly smoking cigars can cause heart disease. You CAN quit smoking. Call Quitline 13 7848.

Back outer surface text reads Cigar smoke contains a poisonous gas called carbon monoxide. Carbon monoxide damages your heart, increasing your risk of a heart attack. To find out more, see tobaccofacts.gov.au.

Health warning 4.3.5

Front outer surface text reads Cigar smoking is NOT a safe alternative to cigarette smoking. tobaccofacts.gov.au

Back outer surface text reads Cigars are not safer than cigarettes. Cigar smoke has higher amounts of some toxic chemicals such as nitrosamines. The risk of cancer such as mouth cancer is similar. If you smoke cigars every day, your risk of disease is similar to someone who smokes cigarettes every day. For help quitting, call Quitline 13 7848.

Schedule 5Health warning series—pipe tobacco

Note: See Part 3.7.

Part 5.1—Vertical retail packaging

 

Health warning 5.1.1

Front outer surface image shows a photo of a hand holding a pipe with smoke rising up to form an image of a skull.

Text reads WARNING Smoke from a pipe contains toxic and addictive chemicals. tobaccofacts.gov.au.

Back outer surface image shows a photo of a hand holding a pipe with smoke rising up to form an image of a skull.

Text reads Pipe smoke contains nicotine, which is highly addictive. Nicotine reaches your blood even if you don’t inhale the smoke into your lungs.
Pipe tobacco also contains toxic chemicals such as nitrosamines, that can cause cancer. You CAN quit smoking. Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke hit your mouth and throat when you inhale and damage DNA in your cells.

Health warning 5.1.2

Front outer surface image shows a photo of surgery to remove a voice box. One gloved hand is holding the voice box that has been removed from a patient’s throat, and another gloved hand is holding surgical scissors cutting body tissue. Label on image for removal of voice box.

Text reads Pipe smoking causes THROAT CANCER.
tobaccofacts.gov.au

Back outer surface image shows a photo of a throat with a large hole and black stitches around the hole. At the bottom of the image there is a label stating a hole for breathing made after surgery to remove a tumour

Text reads If you get throat or voice box cancer you may: need surgery to remove part of your throat; lose your voice; need to breathe through a hole in your neck.  People who smoke pipes are over 10 times more likely to die from cancer of the voice box. You CAN quit smoking. Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke cause throat cancer. These chemicals hit your throat when you inhale and damage the DNA in your throat cells.

Health warning 5.1.3

Front outer surface image shows a stylised illustration of a pair of lungs, the left side is pink and healthy and the right side is grey, shrunken and unhealthy.

Text reads Pipe smoking can cause lung cancer. tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face.

Text reads When you get lung cancer everything changes. Shock, fear and anger are common emotions. Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. If lung cancer spreads to your other organs such as the liver, brain or bones, it’s very hard to stop. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads Toxic chemicals in tobacco smoke cause lung cancer. These chemicals can be found stuck to the DNA in the lung cells of people who smoke.

Health warning 5.1.4

Front outer surface image shows a close up photo of a tongue sticking out of an open mouth with a tumour growth on the side of the tongue.
Text reads Pipe smoking causes cancer in your mouth.
tobaccofacts.gov.au

Back outer surface image shows a close up photo of open mouth with a tongue sticking out. One side of the tongue shows a large tumour, and the other side has scarring.

Text reads Living with mouth cancer is difficult.
Surgery to remove mouth cancer can leave your face deformed. Treatment can damage your senses of taste and smell. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads Cancer-causing chemicals from smoke can be found in the cells of a smoker’s mouth. These chemicals damage DNA, causing tumours to grow.

Health warning 5.1.5

Front outer surface text reads Pipe smoking is NOT a safe alternative to cigarette smoking.

Back outer surface image shows a photo of lower mouth with teeth and lips shown. The teeth show dental decay and gum problems, and the bottom lip has lesions on them.

Text reads Smoking a pipe is NOT safe. You can still get diseases like gum infection and tooth loss and the risk of cancers such as mouth cancer is similar to cigarette smoking. People who switch from cigarettes to pipes still have a high risk of dying from a disease caused by tobacco use. To find out more, see tobaccofacts.gov.au You CAN quit smoking. Call Quitline 13 7848.

Side outer surface/hidden flap/cylinder base text reads Burning pipe tobacco creates many of the same chemical compounds found in cigarette smoke.

Part 5.2—Horizontal retail packaging

 

Health warning 5.2.1

Front outer surface image shows a photo of a hand holding a pipe with smoke rising up to form an image of a skull.

Text reads WARNING Smoke from a pipe contains toxic and addictive chemicals. tobaccofacts.gov.au

Back outer surface image shows a photo of a hand holding a pipe with smoke rising up to form an image of a skull

Text reads Pipe smoke contains nicotine, which is highly addictive. Nicotine reaches your blood even if you don’t inhale the smoke into your lungs.
Pipe tobacco also contains toxic chemicals such as nitrosamines, that can cause cancer. You CAN quit smoking. Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke hit your mouth and throat when you inhale and damage DNA in your cells.

Health warning 5.2.2

Front outer surface image shows a photo of surgery to remove a voice box. One gloved hand is holding the voice box that has been removed from a patient’s throat, and another gloved hand is holding surgical scissors cutting body tissue. Label on image for removal of voice box.

Text reads Pipe smoking causes THROAT CANCER.
tobaccofacts.gov.au

Back outer surface image shows a photo of a throat with a large hole and black stitches around the hole. At the bottom of the image there is a label stating a hole for breathing made after surgery to remove a tumour

Text reads If you get throat or voice box cancer you may: need surgery to remove part of your throat; lose your voice; need to breathe through a hole in your neck.  People who smoke pipes are over 10 times more likely to die from cancer of the voice box. You CAN quit smoking. Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke cause throat cancer. These chemicals hit your throat when you inhale and damage the DNA in your throat cells.

Health warning 5.2.3

Front outer surface image shows a stylised illustration of a pair of lungs, the left side is pink and healthy and the right side is grey, shrunken and unhealthy.

Text reads Pipe smoking can cause lung cancer. tobaccofacts.gov.au.

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face.

Text reads When you get lung cancer everything changes. Shock, fear and anger are common emotions. Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. If lung cancer spreads to your other organs such as the liver, brain or bones, it’s very hard to stop. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads Toxic chemicals in tobacco smoke cause lung cancer. These chemicals can be found stuck to the DNA in the lung cells of people who smoke.

Health warning 5.2.4

Front outer surface image shows a close up photo of a tongue sticking out of an open mouth with a tumour growth on the side of the tongue.

Text reads Pipe smoking causes cancer in your mouth.
tobaccofacts.gov.au

Back outer surface image shows a close up photo of open mouth with a tongue sticking out. One side of the tongue shows a large tumour, and the other side has scarring.

Text reads Living with mouth cancer is difficult.
Surgery to remove mouth cancer can leave your face deformed. Treatment can damage your senses of taste and smell. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads Cancer-causing chemicals from smoke can be found in the cells of a smoker’s mouth. These chemicals damage DNA, causing tumours to grow.

Health warning 5.2.5

Front outer surface text reads Pipe smoking is NOT a safe alternative to cigarette smoking.

Back outer surface image shows a photo of lower mouth with teeth and lips shown. The teeth show dental decay and gum problems, and the bottom lip has lesions on them.

Text reads Smoking a pipe is NOT safe. You can still get diseases like gum infection and tooth loss and the risk of cancers such as mouth cancer is similar to cigarette smoking. People who switch from cigarettes to pipes still have a high risk of dying from a disease caused by tobacco use. To find out more, see tobaccofacts.gov.au You CAN quit smoking. Call Quitline 13 7848.

Side outer surface/hidden flap/cylinder base text reads Burning pipe tobacco creates many of the same chemical compounds found in cigarette smoke.

Part 5.3—Square retail packaging, and square images used on other retail packaging

 

Health warning 5.3.1

Front outer surface image shows a photo of a hand holding a pipe with smoke rising up to form an image of a skull.

Text reads WARNING Smoke from a pipe contains toxic and addictive chemicals. tobaccofacts.gov.au

Back outer surface image shows a photo of a hand holding a pipe with smoke rising up to form an image of a skull

Text reads Pipe smoke contains nicotine, which is highly addictive. Nicotine reaches your blood even if you don’t inhale the smoke into your lungs.
Pipe tobacco also contains toxic chemicals such as nitrosamines, that can cause cancer. You CAN quit smoking. Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke hit your mouth and throat when you inhale and damage DNA in your cells.

Health warning 5.3.2

Front outer surface image shows a photo of surgery to remove a voice box. One gloved hand is holding the voice box that has been removed from a patient’s throat, and another gloved hand is holding surgical scissors cutting body tissue. Label on image for removal of voice box.

Text reads Pipe smoking causes THROAT CANCER.
tobaccofacts.gov.au

Back outer surface image shows a photo of a throat with a large hole and black stitches around the hole. At the bottom of the image there is a label stating a hole for breathing made after surgery to remove a tumour

Text reads If you get throat or voice box cancer you may: need surgery to remove part of your throat; lose your voice; need to breathe through a hole in your neck.  People who smoke pipes are over 10 times more likely to die from cancer of the voice box. You CAN quit smoking. Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads The toxic chemicals in tobacco smoke cause throat cancer. These chemicals hit your throat when you inhale and damage the DNA in your throat cells.

Health warning 5.3.3

Front outer surface image shows a stylised illustration of a pair of lungs, the left side is pink and healthy and the right side is grey, shrunken and unhealthy.

Text reads Pipe smoking can cause lung cancer. tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face.

Text reads When you get lung cancer everything changes. Shock, fear and anger are common emotions. Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. If lung cancer spreads to your other organs such as the liver, brain or bones, it’s very hard to stop. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Toxic chemicals in tobacco smoke cause lung cancer. These chemicals can be found stuck to the DNA in the lung cells of people who smoke.

Health warning 5.3.4

Front outer surface image shows a close up photo of a tongue sticking out of an open mouth with a tumour growth on the side of the tongue.

Text reads Pipe smoking causes cancer in your mouth.
tobaccofacts.gov.au

Back outer surface image shows a close up photo of open mouth with a tongue sticking out. One side of the tongue shows a large tumour, and the other side has scarring.

Text reads Living with mouth cancer is difficult.
Surgery to remove mouth cancer can leave your face deformed. Treatment can damage your senses of taste and smell. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au.

Side outer surface/hidden flap/cylinder base text reads Cancer-causing chemicals from smoke can be found in the cells of a smoker’s mouth. These chemicals damage DNA, causing tumours to grow.

Health warning 5.3.5

Front outer surface text reads Pipe smoking is NOT a safe alternative to cigarette smoking.

Back outer surface image shows a photo of lower mouth with teeth and lips shown. The teeth show dental decay and gum problems, and the bottom lip has lesions on them.

Text reads Smoking a pipe is NOT safe. You can still get diseases like gum infection and tooth loss and the risk of cancers such as mouth cancer is similar to cigarette smoking. People who switch from cigarettes to pipes still have a high risk of dying from a disease caused by tobacco use. To find out more, see tobaccofacts.gov.au You CAN quit smoking. Call Quitline 13 7848.

Side outer surface/hidden flap/cylinder base text reads Burning pipe tobacco creates many of the same chemical compounds found in cigarette smoke.

 

Schedule 6Health warning series—shisha tobacco

Note: See Part 3.7.

Part 6.1—Vertical retail packaging

 

Health warning 6.1.1

Front outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over in front of it

Text reads WARNING At least 80 toxic chemicals have been found in smoke from shisha tobacco
Tobaccofacts.gov.au

Back outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over and in front of it. 
Text says Toxic chemicals found in shisha smoke include:
Acrolein causes lung disease Formaldehyde causes cancer Carbon monoxide causes heart disease Benzo[a]pyrene causes cancer. You CAN quit smoking. Call Quitline on 13 7848 talk to your doctor of pharmacist visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Smoke from this product contains formaldehyde which is used to preserve dead bodies.

Health warning 6.1.2

Front outer surface image shows a stylised illustration of a pair of lungs, the left side is pink and healthy and the right side is grey, shrunken and unhealthy

Text reads Smoking this tobacco increases your risk of lung cancer. Tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face


Text reads When you get lung cancer everything changes. Shock, fear and anger are common emotions. Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. If lung cancer spreads to your other organs such as the liver, brain or bones, it’s very hard to stop. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Toxic chemicals in tobacco smoke stick to the DNA in your lung cells causing lung cancer.

Health warning 6.1.3

Front outer surface image shows a close up photo of open mouth with tongue with tumour

Text reads Smoking increases the risk of cancer in your mouth. tobaccofacts.gov.au

Back outer surface image shows a close up photo of a man with part of his bottom jaw missing and scarring 

Text reads Living with mouth cancer is difficult.
Surgery to remove mouth cancer can leave your face deformed. Treatment can damage your senses of taste and smell. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads cancer-causing chemicals from smoke can be found in the cell of a smoker’s mouth.

Health warning 6.1.4

Front outer surface image shows a photo of 2 paramedics and a patient lying on the ground. 1 paramedic is holding an oxygen mask on the mouth of the patient and the other paramedic is a performing CPR chest compressions. There is a defibrillator in the background 

Text reads Chemicals in tobacco smoke cause diseases and early death. Tobaccofacts.gov.au

Back outer surface image shows an illustration of a glowing white and red ECG reading on a black background. The ECG reading shows 2 waves at the left depicting a heart attack, followed by a flat line 

Text reads Smoking tobacco exposes you to carbon monoxide. Carbon monoxide damages your heart and increases your risk of dying from a heart attack. You CAN quit smoking. Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads People who smoke shisha inhale more toxic carbon monoxide than cigarette smokers.

Health warning 6.1.5

Front outer surface image shows an illustration of a stylised brain with 10 hooks with lines attached fixed in the brain and pulling tight in different directions

Text reads WARNING this product can be addictive.
tobaccofacts.gov.au

Back outer surface image shows an illustration of a stylised brain with 10 hooks with lines attached fixed in the brain and pulling tight in different directions

Text reads This tobacco product contains nicotine, which is very addictive.  A 5-minute session will expose you to a similar amount of nicotine as smoking one cigarette. You CAN quit smoking. Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Stopping smoking can be difficult, so it makes sense to get the best possible advice and help to quit.

Part 6.2—Horizontal retail packaging

 

Health warning 6.2.1

Front outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over in front of it

Text reads WARNING At least 80 toxic chemicals have been found in smoke from shisha tobacco
Tobaccofacts.gov.au

Back outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over and in front of it. 
Text says Toxic chemicals found in shisha smoke include:
Acrolein causes lung disease Formaldehyde causes cancer Carbon monoxide causes heart disease Benzo[a]pyrene causes cancer. You CAN quit smoking. Call Quitline on 13 7848 talk to your doctor of pharmacist visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Smoke from this product contains formaldehyde which is used to preserve dead bodies.

Health warning 6.2.2

Front outer surface image shows a stylised illustration of a pair of lungs, the left side is pink and healthy and the right side is grey, shrunken and unhealthy

Text reads Smoking this tobacco increases your risk of lung cancer. Tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face


Text reads When you get lung cancer everything changes. Shock, fear and anger are common emotions. Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. If lung cancer spreads to your other organs such as the liver, brain or bones, it’s very hard to stop. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Toxic chemicals in tobacco smoke stick to the DNA in your lung cells causing lung cancer.

Health warning 6.2.3

Front outer surface image shows a close up photo of open mouth with tongue with tumour

Text reads Smoking increases the risk of cancer in your mouth. tobaccofacts.gov.au

Back outer surface image shows a close up photo of a man with part of his bottom jaw missing and scarring 

Text reads Living with mouth cancer is difficult.
Surgery to remove mouth cancer can leave your face deformed. Treatment can damage your senses of taste and smell. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads cancer-causing chemicals from smoke can be found in the cell of a smoker’s mouth.

Health warning 6.2.4

Front outer surface image shows a photo of 2 paramedics and a patient lying on the ground. 1 paramedic is holding an oxygen mask on the mouth of the patient and the other paramedic is a performing CPR chest compressions. There is a defibrillator in the background 

Text reads Chemicals in tobacco smoke cause diseases and early death. Tobaccofacts.gov.au

Back outer surface image shows an illustration of a glowing white and red ECG reading on a black background. The ECG reading shows 2 waves at the left depicting a heart attack, followed by a flat line 

Text reads Smoking tobacco exposes you to carbon monoxide. Carbon monoxide damages your heart and increases your risk of dying from a heart attack. You CAN quit smoking. Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads People who smoke shisha inhale more toxic carbon monoxide than cigarette smokers.

Health warning 6.2.5

Front outer surface  image shows an illustration of a stylised brain with 10 hooks with lines attached fixed in the brain and pulling tight in different directions

Text reads WARNING this product can be addictive.
tobaccofacts.gov.au

Back outer surface image shows an illustration of a stylised brain with 10 hooks with lines attached fixed in the brain and pulling tight in different directions

Text reads This tobacco product contains nicotine, which is very addictive.  A 5-minute session will expose you to a similar amount of nicotine as smoking one cigarette. You CAN quit smoking. Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Stopping smoking can be difficult, so it makes sense to get the best possible advice and help to quit.

Part 6.3—Square retail packaging, and square images used on other retail packaging

 

Health warning 6.3.1

Front outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over in front of it

Text reads WARNING At least 80 toxic chemicals have been found in smoke from shisha tobacco
Tobaccofacts.gov.au

Back outer surface image shows a photo of a red industrial barrel with yellow and black hazard tape crossing over and in front of it. 
Text says Toxic chemicals found in shisha smoke include:
Acrolein causes lung disease Formaldehyde causes cancer Carbon monoxide causes heart disease Benzo[a]pyrene causes cancer. You CAN quit smoking. Call Quitline on 13 7848 talk to your doctor of pharmacist visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Smoke from this product contains formaldehyde which is used to preserve dead bodies.

Health warning 6.3.2

Front outer surface image shows a stylised illustration of a pair of lungs, the left side is pink and healthy and the right side is grey, shrunken and unhealthy

Text reads Smoking this tobacco increases your risk of lung cancer. Tobaccofacts.gov.au

Back outer surface image shows a photo of male doctor talking to a male patient with a chest x-ray shown on a computer monitor in the background. The male patient has a distraught facial expression and his hand reaching up towards his face


Text reads When you get lung cancer everything changes. Shock, fear and anger are common emotions. Your life will revolve around treatment – going to medical appointments, dealing with pain, other symptoms and side effects. If lung cancer spreads to your other organs such as the liver, brain or bones, it’s very hard to stop. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Toxic chemicals in tobacco smoke stick to the DNA in your lung cells causing lung cancer.

Health warning 6.3.3

Front outer surface image shows a close up photo of open mouth with tongue with tumour

Text reads Smoking increases the risk of cancer in your mouth. tobaccofacts.gov.au

Back outer surface image shows a close up photo of a man with part of his bottom jaw missing and scarring 

Text reads Living with mouth cancer is difficult.
Surgery to remove mouth cancer can leave your face deformed. Treatment can damage your senses of taste and smell. Want to talk about quitting? Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads cancer-causing chemicals from smoke can be found in the cell of a smoker’s mouth.

Health warning 6.3.4

Front outer surface image shows a photo of 2 paramedics and a patient lying on the ground. 1 paramedic is holding an oxygen mask on the mouth of the patient and the other paramedic is a performing CPR chest compressions. There is a defibrillator in the background 

Text reads Chemicals in tobacco smoke cause diseases and early death. Tobaccofacts.gov.au

Back outer surface image shows an illustration of a glowing white and red ECG reading on a black background. The ECG reading shows 2 waves at the left depicting a heart attack, followed by a flat line 

Text reads Smoking tobacco exposes you to carbon monoxide. Carbon monoxide damages your heart and increases your risk of dying from a heart attack. You CAN quit smoking. Call Quitline 13 7848; talk to your doctor or pharmacist; visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads People who smoke shisha inhale more toxic carbon monoxide than cigarette smokers.

Health warning 6.3.5

Front outer surface image shows an illustration of a stylised brain with 10 hooks with lines attached fixed in the brain and pulling tight in different directions

Text reads WARNING this product can be addictive.
tobaccofacts.gov.au

Back outer surface image shows an illustration of a stylised brain with 10 hooks with lines attached fixed in the brain and pulling tight in different directions

Text reads This tobacco product contains nicotine, which is very addictive.  A 5-minute session will expose you to a similar amount of nicotine as smoking one cigarette. You CAN quit smoking. Call Quitline 13 7848; Talk to your doctor or pharmacist; Visit quit.org.au

Side outer surface/hidden flap/cylinder base text reads Stopping smoking can be difficult, so it makes sense to get the best possible advice and help to quit.

Schedule 7Health warning series—bidis

Note: See Part 3.7.

Part 7.1—Vertical retail packaging

 

Health warning 7.1.1

Front outer surface text reads Bidi smoking causes mouth and throat cancer. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.1.2

Front outer surface text reads Bidi smoking causes lung cancer. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.1.3

Front outer surface text reads Toxic chemicals in every puff. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.1.4

Front outer surface text reads Bidi smoking causes emphysema. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.1.5

Front outer surface text reads Bidi smoking kills. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Part 7.2—Horizontal retail packaging

 

Health warning 7.2.1

Front outer surface text reads Bidi smoking causes mouth and throat cancer. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.2.2

Front outer surface text reads Bidi smoking causes lung cancer. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.2.3

Front outer surface text reads Toxic chemicals in every puff. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.2.4

Front outer surface text reads Bidi smoking causes emphysema. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.2.5

Front outer surface text reads Bidi smoking kills. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Part 7.3—Square retail packaging, and square images used on other retail packaging

 

Health warning 7.3.1

Front outer surface text reads Bidi smoking causes mouth and throat cancer. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

 

Health warning 7.3.2

Front outer surface text reads Bidi smoking causes lung cancer. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.3.3

Front outer surface text reads Toxic chemicals in every puff. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.3.4

Front outer surface text reads Bidi smoking causes emphysema. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Health warning 7.3.5

Front outer surface text reads Bidi smoking kills. You CAN quit smoking. Call Quitline on 13 7848. tobaccofacts.gov.au

Schedule 8Health promotion inserts—cigarettes and loose tobacco products

Note: See Part 3.11.

 

 

Health promotion insert 8.1

Front image shows 4 icons on the right side of card. From top to bottom images are a stick person figure raising arms, a heart, a brain and a shield with cross in the middle.

Text reads Good things happen when you stop smoking!
12 hours: Most nicotine has left your body.
24 hours: Oxygen reaches your heart more easily.
After 7 weeks: Your mental health may improve.
2 months: Your immune system starts recovering.
Quit before pregnancy: Your baby’s more likely to be a healthy weight.

Back image shows Quitline logo and phone number 137848 at top of card. QR code to quit.org.au at the bottom of the card.

Text reads Call today to request a callback from a Quitline Counsellor. quit.org.au Scan the QR code for strategies to help you stop smoking for good. QR code leads to quit.org.au

Health promotion insert 8.2

Front image shows a digital drawing, with a central image of a red heart, left image of a person playing tennis, top image of a man breathing, bottom image of a bowl of food. At the bottom left of the card is the My Quit Buddy logo, in the middle quit.org.au and on the right Quitline logo and phone number 13 7848.

Text reads Life without smoking. When you’re free of smoking…You’ll feel fitter; You’ll breathe easier; Food will taste better; You’ll have more energy

Back image shows a Quitline logo and phone number 13 7848 at top of card. My QuitBuddy logo in the middle of the card

Text reads for help quitting, call Quitline. Download the app. A free smartphone app to help you every step of the way. Or visit quit.org.au

Health promotion insert 8.3

Front image shows 3 icons at bottom of the card. From left to right, a shopping cart, a house and a car.

Text reads If I stop smoking for: 1 week I’ll save….; 1 month I’ll save……; 1 year I’ll save….
Stopping smoking could mean more cash for: Shopping; Rent or mortgage; help to buy a car

Back image shows Quitline logo and phone number 13 7848 at top of card. My QuitBuddy logo in the middle of the card QR code bottom right of the card. QR code goes to quit.org.au/tools/cost-of-smoking

Text reads Quitline Counsellors can help set up a plan tailored just for you. A free smartphone app to help you every step of the way. Scan here to calculate how much your smoking is costing you.

Health promotion insert 8.4

Front image shows 2 icons along the left side. Top image is of a nicotine patch and bottom image is of a Medicare card. At the bottom left of the card is the My Quit Buddy logo, the middle is quit.org.au and on the right Quitline logo and phone number 13 7848.

Text reads When you consider quitting, consider nicotine medications…Using a nicotine patch plus gum, mouth spray, inhalator or lozenge increases your chance of quitting. If you have a health care card, some nicotine medications are a lot cheaper with a script.

Back image shows a photo of man wearing a cap and holding tennis racket and towel.

Text reads Talk to your doctor about the different options available for you. quit.org.au Visit today to learn more about different nicotine medications.

Health promotion insert 8.5

Front image shows 2 female icons (1 Caucasian and 1 darker skinned) wearing headsets with a mug between them. At the bottom of the card there is the My QuitBuddy logo, in the middle quit.org.au and the Quitline logo and phone number 13 7848.

Text reads Our professional Quitline Counsellors 1. Help you get ready to quit. 2. Support you as you withdraw from nicotine. 3. Help you adjust to life without smoking.

Back image shows at the top of the card Quitline logo and phone number 13 7848. At the bottom of the card is a QR code to quit.org.au.

Text reads You can quit. We can help. Scan the QR code to learn more about how Quitline Counsellors can support you quit for good.

Health promotion insert 8.6

Front image shows top right, photo of male pharmacist holding a box of medicine and talking to a customer within a pharmacy. At the bottom left of the card is the My Quit Buddy logo, in the middle quit.org.au and on the right Quitline logo and phone number 13 7848.

Text reads Medication can make a difference. You can reduce cravings and feelings of withdrawal by using stop smoking medications. Talk to Quitline, or your doctor or pharmacist to learn more. Using medications with Quitline counselling works best.

Back image shows Quitline logo and phone number 13 7848 in middle of the card

Text reads You can quit. We can help. Talk to your doctor or pharmacist about the different options available to you.

Health promotion insert 8.7

Front image shows 3 photos from top to bottom. First one of a man walking in a park, second one of a woman riding a bike and third one of a person swimming. At the bottom left of the card is the My Quit Buddy logo, in the middle quit.org.au and on the right Quitline logo and phone number 13 7848.

Text reads Get moving, When trying to quit, exercise might help to distract you from urges to smoke. Go for a walk; Ride a bike; Go for a swim.

Back image shows Quitline logo and phone number 13 7848 at top of card. My QuitBuddy logo in the middle of the card and at the bottom quit.org.au.

Text reads My QuitBuddy: A free smartphone app to help you every step of the way.

Health promotion insert 8.8

Front image shows in the top right a photo of a male quit counsellor smiling and wearing a headset in an office environment. At the bottom of the card there is the My QuitBuddy logo, in the middle quit.org.au and the Quitline logo and phone number 13 7848.

Text reads Every try counts. "If you’ve tried to quit, congratulations – that alone is a big achievement. Quitting smoking is possible. It may take several tries to be successful. Every time you try, you learn what does and doesn’t work for you, helping you quit for good - Trent, Quitline counsellor."

Back image shows in the middle of the card is the Quitline logo and phone number 13 7848. At the bottom of the card is the My QuitBuddy logo.

Text reads You can quit. We can help. My QuitBuddy: A free smartphone app to help you every step of the way.

Health promotion insert 8.9

Front image shows a photo of hands holding a black coffee in a brown mug. At the bottom left of the card is the My Quit Buddy logo, in the middle quit.org.au and on the right the Quitline logo and phone number 13 7848

Text reads Changing your routine can help. Does your early morning coffee trigger you to have a smoke? Try having your shower before your coffee. What other changes could you make?

Back image shows at the top of the card is the Quitline logo and phone number 13 7848.

Text reads Get help making a plan to quit. Call today.
quit.org.au Even small changes can help.

Health promotion insert 8.10

Front image shows at the bottom of card a photo of 3 middle-aged women smiling and talking to each other while outside.

Text reads Quit together, quit for good. Quitting is easier if you do it together. Remind each other about your goals. Support each other through ups and downs. Be stronger together!

Back image shows at the top of the card is the My QuitBuddy logo. At the bottom is the Quitline logo and phone number 13 7848. Text reads My QuitBuddy: A free smartphone app that can connect you with others who are trying to stop smoking. quit.org.au.

Schedule 9Online ecigarette advertisement message

Note: See section 25.

 

 

Online e-cigarette advertisement message

Image shows Quitline logo and phone number 13 7848. 
Text reads quit.org.au. It is illegal to sell e-cigarette products to a person under 18. It is illegal to purchase an e-cigarette product for use by a person under 18.